Erste Group hits the right notes for Edgar's story
Financial services provider, Erste Group, tells the story of Edgar in its animated Christmas advert for 2020.
Credits
powered by- Agency Jung von Matt/Donau/Vienna
- Production Company Passion Animation Studios
- Director Kyra & Constantin
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Credits
powered by- Agency Jung von Matt/Donau/Vienna
- Production Company Passion Animation Studios
- Director Kyra & Constantin
- Chief Creative Officer Andreas Putz
- Creative Director Michael Nagy
- Producer Anna Cunnington
- Director Kyra & Constantin
- Animation Panot Studio
- Editor Kingsley James Albert Bailey
- Executive Producer Debbie Crosscup
- Animation Director Kyra Buschor
- Animation Director Kyra Buschor
- Editor Christina Conradi
- VFX Supervisor Dave Walker
- CG Supervisor Jason Nicholas
- Head of Production Mike Turoff
- Producer Katharina Höller
Credits
powered by- Agency Jung von Matt/Donau/Vienna
- Production Company Passion Animation Studios
- Director Kyra & Constantin
- Chief Creative Officer Andreas Putz
- Creative Director Michael Nagy
- Producer Anna Cunnington
- Director Kyra & Constantin
- Animation Panot Studio
- Editor Kingsley James Albert Bailey
- Executive Producer Debbie Crosscup
- Animation Director Kyra Buschor
- Animation Director Kyra Buschor
- Editor Christina Conradi
- VFX Supervisor Dave Walker
- CG Supervisor Jason Nicholas
- Head of Production Mike Turoff
- Producer Katharina Höller
Following in the footsteps of Henry the Hedgehog (2018) and Hanna Bumblebee (2019), #EdgarsChristmas is the third Christmas advert that Erste Group has made together with Jung von Matt DONAU Vienna.
Once again directed by Kyra & Constantin through Passion Animation Studio, the film tells the story of Edgar, a seemingly lonely, and rather grumpy, elderly man in a care home whose hearing is failing and who yearns for a past that one of the caregivers at the home is able to bring into his present.
"After taking two excursions into the world of animated animals, this year we’re addressing a theme that’s important for Christmas every year, but all the more in these exceptional times – namely: being there for each other," said Michael Nagy, Creative Director at Jung von Matt DONAU. "That’s what drives Marie, the optimistic and lively caregiver who doesn’t want to accept that the ageing composer Edgar is increasingly withdrawing into himself as his hearing loss progresses. With the help of the other residents at the old age home, Marie manages to warm Edgar’s heart and ensure that he enjoys a very special Christmas celebration.”
“For our third time producing these very special Christmas films, one of our biggest challenges of the pandemic year was turned into a benefit," added Debbie Crosscup, Executive Producer at Passion. "We’ve all been working remotely but this has freed us to team up with artists from across the globe who we’ve wanted to work with for years. We built a unique team, with members from Canada to Europe, who have come together to tell this incredible story. The character of Edgar that Krya & Constantin have created proves that looks can be deceiving. We’ve all got a story worth telling and thanks to Marie’s kindness and persistence, Edgar reconnects to his passions and his past