Frances Docx
21st Oct 2021
Insight
What Squid Game can teach us about advertising
In this [be warned, slightly spoilery] article Frances Docx, Strategy Director at 20something London, examines how the global phenomenon that is Squid Game can act as a blueprint for how the advertising industry communicates.
29th Jan 2015
Insight
Content is King!" Really? asks Frances Docx
Frances Docx, strategist at 18 Ft & Rising, asks whether current brand 'content' is really cutting through.