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Halan’s rapid response

Halan’s rapid response

The financial application’s droll campaign leverages light-hearted wordplay in tales of prompt product description and misunderstandings about the Egyptian slang for ‘immediately’.

Homebase is where the heart is

Homebase is where the heart is

This brilliantly animated ad for the home furnishings and DIY chain finds the love in everyday household wares.

Levi's takes the floor

Levi's takes the floor

TBWA\Chiat\Day and director Omar Jones turn couch potatoes into chic performers in this wildly choreographed number for the denim brand.

Samsung's sitcom flashback

Samsung's sitcom flashback

Quality Meats and stars Molly Shannon and Tim Meadows create an eerily accurate 90s spoof for the TV brand's upscaling abilities.

Reinserta.org's emotional hurricane

Reinserta.org's emotional hurricane

The youth welfare non-profit launches a powerful and cinematic short film highlighting the heartbreaking prevalence of child abuse in Mexico.

Supercell's booming birthday cake

Supercell's booming birthday cake

To celebrate mobile game Boom Beach's tenth year of play, Waste Creative and in-house production studio This Thing of Ours, alongside bakery-artist Emma Jayne Cake Design, have created a tasty diorama.

Milliways says you can chew better

Milliways says you can chew better

In a fun spot for the plant-based gum, director Talya Galasko takes a comedic approach to highlighting the single-use plastic in conventional chewing gum.

Olivia Rodrigo's fear of old flames

Olivia Rodrigo's fear of old flames

The chart-topping singer’s single Obsessed gets a new video that brilliantly channels being perturbed by your partner’s past loves.

Q&As and behind-the-scenes info on the latest and greatest commercials, shorts and music videos.

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ArtClass welcomes director Daniel Russell

ArtClass welcomes director Daniel Russell

The music video heavyweight signs with the next-gen production studio for representation.

Industry mourns the loss of Diego Cardoso de Oliveira and Matilde Ramos Pinto

Industry mourns the loss of Diego Cardoso de Oliveira and Matilde Ramos Pinto

The Associate Creative Director at Apple and Executive Producer at RSA Films have been killed, alongside their two young sons, in a tragic road accident in San Francisco.

Minkie Spiro signs to Knucklehead

Minkie Spiro signs to Knucklehead

Spiro is an award winning and internationally recognised Film and TV Director and Executive Producer.

Starling signs director Louise De Nexon

Starling signs director Louise De Nexon

De Nexon’s bold, eye-catching work is fast attracting the attention of a multitude of fashion, beauty and sports brands.

Rebecca Niles joins RadicalMedia as EP

Rebecca Niles joins RadicalMedia as EP

Niles brings a unique blend of creativity, strategic vision, and operational expertise to RadicalMedia.

Honor Northridge signs to Missing Link Films

Honor Northridge signs to Missing Link Films

Missing Link Films welcome Honor Northridge to their roster of comedy, performance and visual directors.

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Natasha Wellesley written by Natasha Wellesley

If brands want to engage with a new generation of platform-native consumers then audiences need to be entertained and educated, says Natasha Wellesley, Head of Integrated Production at Ogilvy UK. Telling culturally relevant stories via short-form content might be a big shift for marketers, but it’s an exciting one.