Pepsi revisits the Roman Empire
Almost 20 years after its iconic Gladiator ad, the fizzy drink brand returns to the arena in an epic short film celebrating the start of the 2024 NFL season, featuring Megan Thee Stallion.
Volvo focusses on the moment
new-land Stockholm's Marcus Ibanez paints a vivid picture of potential in this poetic film for the EX90.
Nike gets uncomfortable
MEGAFORCE helms a cinematic spot for the sports apparel brand highlighting the not-so-glamorous realities of running.
Auto Trader’s new ASM-Car
A delightfully subtle spot from the car buying and selling site emulates the sensory ecstasy of stepping inside a shiny new vehicle.
Bake Off buzzes back
Channel 4's Autumnal treat returns with an animated promo from Nexus that sees hosts Noel Fielding and Alison Hammond flutter by some sweet treats.
Big Yellow Self Storage’s spousal streamlining service
Spindle director LIAKH has created a droll spec ad for the storehouse chain that tackles the issue of relationship 'de-cluttering' and how to offload surplus marital baggage.
Boxers belt out a number for Guy Ritchie
Combining his penchant for crime thrillers with an unlikely musical number, Ritchie gives a handful of boxers a chance to showcase their (surprisingly competent) punchy vocals for the latest Riyadh Season trailer.
Lancôme’s artistic Triomphe
Director Damien Chazelle elevates actor Julia Roberts to new heights in this classy spot launching the beauty brand’s new scent La Vie Est Belle L’Elixir.
Pepsi revisits the Roman Empire
Almost 20 years after its iconic Gladiator ad, the fizzy drink brand returns to the arena in an epic short film celebrating the start of the 2024 NFL season, featuring Megan Thee Stallion.
Volvo focusses on the moment
new-land Stockholm's Marcus Ibanez paints a vivid picture of potential in this poetic film for the EX90.
Nike gets uncomfortable
MEGAFORCE helms a cinematic spot for the sports apparel brand highlighting the not-so-glamorous realities of running.
Auto Trader’s new ASM-Car
A delightfully subtle spot from the car buying and selling site emulates the sensory ecstasy of stepping inside a shiny new vehicle.
Bake Off buzzes back
Channel 4's Autumnal treat returns with an animated promo from Nexus that sees hosts Noel Fielding and Alison Hammond flutter by some sweet treats.
Big Yellow Self Storage’s spousal streamlining service
Spindle director LIAKH has created a droll spec ad for the storehouse chain that tackles the issue of relationship 'de-cluttering' and how to offload surplus marital baggage.
Boxers belt out a number for Guy Ritchie
Combining his penchant for crime thrillers with an unlikely musical number, Ritchie gives a handful of boxers a chance to showcase their (surprisingly competent) punchy vocals for the latest Riyadh Season trailer.
Lancôme’s artistic Triomphe
Director Damien Chazelle elevates actor Julia Roberts to new heights in this classy spot launching the beauty brand’s new scent La Vie Est Belle L’Elixir.
Q&As and behind-the-scenes info on the latest and greatest commercials, shorts and music videos.
HowSignature'sTikTokcampaignisasignofthetimes
A recent campaign for Signature, a British Sign Language charity, features a series of TikTok dance tutorials teaching viewers how to sign, countering the wave of incorrect sign language that has been spreading on social platforms. Sam Arnold, a deaf filmmaker and first time commercial director, helmed the campaign and he and producer Theo Youngstein tell us all about it.
How Bodyform rewrote 300 millenniums of menstrual myths
Creative agency AMV BBDO and SMUGGLER director Lucy Forbes take us behind the scenes of Bodyform's revolutionary new campaign, Never Just a Period, which blends live-action, stop-motion, animation, and a healthy dash of humour to highlight centuries of misinformation around periods, menopause, and reproductive health.
How Raman Djafari animated a love story for the ages
We catch up with BLINKINK’s Raman Djafari to find out how he orchestrated a global team of animators to create a mixed-media masterpiece for Coldplay’s feelslikeimfallinginlove, seamlessly blending 2D, 3D & digital techniques into a mesmerising continuous narrative of two souls falling in love.
How Nexus Studios brought the BBC's Olympic love story to life
From its traditional animation techniques to subtle stylistic choices, Nexus Studios' director FX Goby delves deeper into the details of their passionate Parisian Olympic offering.
AnalogFolk asks; would 'Jane' Hegarty have been allowed to zag?
AnalogFolk has launched a provocative new campaign that aims to transform leadership within advertising by reimagining some of the industry's most lauded male leaders as women.
Whitehouse Post adds editor Nick O’Neill
Continuing their tradition of cultivating noteworthy editorial talent, Whitehouse Post announce Nick O’Neill has joined the Los Angeles roster.
Directing duo Ethan & Tom head for Partizan
Renowned for their expert technical fluency and authentic casting, Ethan & Tom offer a unique blend of experimental aesthetics and inventive direction.
Rotholz Reps join Easy Mondays for east coast commercial representation
Known for their expertise in representing creative talent, Anna and Eli Rotholz have built a strong reputation for fostering meaningful partnerships in the advertising world.
Imagine This unveils Made by Humans AI artist roster
The launch roster for Made by Humans features a diverse group of trailblazing AI artists including: Laura Baiardini, Fake is Real, Carmichael, Pixi Nook, Cbevil, MillMill, Asiko, and Trend Evolve.
Los Pérez joins Biscuit Filmworks UK
Biscuit Filmworks UK adds award-winning directing duo Los Pérez to its roster.
- Stephen A. Smith can’t catch a break in latest ESPN BET spot
- Old El Paso turns it up a notch
- Three Irish men walk into a bar… it used to be four
- At the NFL Shop drip is in the details
- Tom Ford’s tribute to vibrant Shanghai
- Welcome to Walmart's fame academy
- Backup Backup with Progressive
- Marks & Spencer has big autumn energy
- Hellmann's launches Mayotivations campaign with Will Levis
- Tesco launches F&F Home with fashion forward campaign
Whitehouse Post adds editor Nick O’Neill
Continuing their tradition of cultivating noteworthy editorial talent, Whitehouse Post announce Nick O’Neill has joined the Los Angeles roster.
Directing duo Ethan & Tom head for Partizan
Renowned for their expert technical fluency and authentic casting, Ethan & Tom offer a unique blend of experimental aesthetics and inventive direction.
Rotholz Reps join Easy Mondays for east coast commercial representation
Known for their expertise in representing creative talent, Anna and Eli Rotholz have built a strong reputation for fostering meaningful partnerships in the advertising world.
Imagine This unveils Made by Humans AI artist roster
The launch roster for Made by Humans features a diverse group of trailblazing AI artists including: Laura Baiardini, Fake is Real, Carmichael, Pixi Nook, Cbevil, MillMill, Asiko, and Trend Evolve.
Los Pérez joins Biscuit Filmworks UK
Biscuit Filmworks UK adds award-winning directing duo Los Pérez to its roster.
+ membership
Access the world's largest advertising database. With an intuitive toolset that helps you explore, present and collaborate more effectively.
Learn More
Your work looks flawless on all devices.
Custom-built for the advertising industry, with extensive showreel options and powerful streaming software.
Upgrade your showreels today.
Request a demo
Flying through the glass ceiling with Nicolas Ivan Bori
Packed with blockbuster visuals and an important message to match, Nicolas Bori's Breaking Glass picked up a Gold in the YDA's Film School > up to 10 minutes category. Here, shots finds out how the Filmakademie Baden-Wurttemberg student piloted dreams to success.
How Stink Films cares for directors who care
Daniel Bergmann, founder and president of Stink Films, explains why his company, which won a Gold Screen producers award at this year’s YDA, has always had a mission to nurture new directors and why they seek creatives who genuinely care about the work.
A YDA delivery for Vanessa Stachel
German director Vanessa Stachel secured a Gold in the YDA Animation, and Film School category for her short film Delivery For Mr. Frogula. Here, she talks about making the miniatures, the team involved in bringing the film to life, and hopes and dreams for the future.
Daniel Maarleveld’s codes of creativity
Known for blending generative design and kinetic typography, Jelly animator and graphic designer finds creative inspiration in the freedom of coding and the limits of algorithms.
Playlist: Elvis Santos Sierra
This week we hear from Elvis Santos Sierra, Head of PR & Influence at Ogilvy Madrid. Here he recalls recording Nirvana on VHS, Michael Kiwanuka concert's, and drinking a glass of water before leaving the house...
On My Radar: Victoria Keenan
Victoria Keenan, Head of Production at BBH London, on the three things she can't live without, the website that all Brits need, and the people who have influenced her career.
)
Senior Art Directors Loz Maneschi and Jimmy Williams of Sydney agency Cocogun explore how tricky or taboo subjects are best approached in an animated fashion.
the Showcase
Monthly round-ups, technique focusses and entertaining showreels, curated by the shots team.
the Focus
Our monthly digital magazine, bringing you an indispensable look at specific territories, techniques and themes within the advertising industry.
shots Awards
Think you have what it takes to put your work up against the best in the world? The shots Awards is ready and open for entries soon.
shots Unsigned
A searchable, keyworded database of directorial talent with full contact details, available to all Source + shots members.
Stay up-to-date with the latest news, insight and inspiration for the global creative community.