the Work

The best new commercials, music videos and short films,
curated by the shots editorial team.

26^th Apr

Crayola’screativereunion

In a touching campaign championing the importance of encouraging kids’ creativity, the craft supplies brand reunites adults with their childhood artwork.

26^th Apr

Audi’snovelidea

The auto brand collaborates with Penguin Random House publishers in a bold attempt to get drivers opening their car manuals on World Book Day.

26^th Apr

LipreadingwithTeddyFontana

The Californian singer’s track Fall Asleep gets a charming animated video that brings a little lightness to a sad, sleepy song.

25^th Apr

Heineken’s historical bar-tefacts

To highlight the importance of preserving their heritage, the beer brand turns Ireland’s iconic pubs into AR museums.

25^th Apr

Kobo’s rainbow read

The eReader brand launches its first-ever colour model with a beautifully animated spot.

25^th Apr

Cruzcampo’s on a roll

A Spaniard cruises down the cobbled streets of Seville in style in Lucky General’s quirky spot for the Spanish beer brand.

25^th Apr

BBDO Bangkok's latest for Merc is full of spoilers

TTC Motor, Mercedes Benz Thailand's retail ally, apologises to its customers in this tantrum-filled comedy from Teerapol Suneta (aka Aei).

25^th Apr

Nestlé makes meals to remember

This touching campaign for the food brand leverages studies revealing that eating together can create sweet memories that even Alzheimer’s victims can recall.

24^th Apr

Teamwork’s in-house horrors

Creative agency Umlaut draws on universal client-based problems in a fun spoof film trailer for the client management platform.

24^th Apr

A lifetime of Lindex

Fiona Jane Burgess’s emotive film subtly shows the fashion brand’s supportive presence in a woman’s life, from puberty to menopause and all things in between.

24^th Apr

StopVEO’s disturbing hand-me-down

The NGO fighting against educational violence releases a powerful film about the terrible legacy of a family history of aggression.

24^th Apr

Metronomy swings into view

UK band Metronomy has released a gentle, melodic new track which is accompanied by an equally emotive new video.

23^rd Apr

Sunnan’s road of reflection

Director Nicolina Knapp crafts an enchanting story of loss and love for the Scandinavian soul band’s new track, My Love For You.

23^rd Apr

Olympian highs and lows

The Canadian Olympic Committee's new campaign for the summer games in Paris hints at the unseen struggles of the athletes who make it look easy.

23^rd Apr

Equipe de France's historical rendez-vous

An uplifting film from the French team splices archival and filmed footage to celebrate 100 years of sporting success and sacrifice.

23^rd Apr

Old Spice comes of age

W+K London kicks off its work for Old Spice with a funny spot from Andreas Nilsson in which a man leaves behind his youthful ways...

22^nd Apr AD OF THE WEEK

Reporters Without Borders' famous first words

The international freedom of information organisation unveils an impactful series of films exposing the deceitful first speeches of modern autocrats.

22^nd Apr

I Kant believe it’s not meta

With the help of AI, creative agency Jung von Matt brings famous philosopher Immanuel Kant back to life on Instagram for his 300th anniversary.

Let's keep it short

A few of our favourite short films from the past few weeks.

SHORT FILM & DOCUMENTARY FOCUS

Comedic short asks a question you might not want to answer

A short film recently released after being on the festival circuit features a young couple and a seemingly innocuous question about pornography that opens a metaphorical can of worms.

SHORT FILM & DOCUMENTARY FOCUS

Romain's focussed nano-film

Psychomotor Agitation is the focus for this very short film that suggest there might be more to 'restless leg syndrome' than we first imagined.

SHORT FILM & DOCUMENTARY FOCUS

Recently off its festival run, Will Webb's quietly emotive short is the story of a sister coming to terms with the death of her brother while searching for meaning in his last request. Inspired by the death of his own brother, Webb discusses the challenges he faced making the film, and the power of using - and not using - music.