The best new commercials, music videos and short films,
curated by the shots editorial team.
A pair of spots, evoking horror and rom-com cinema and directed by MJZ's Michael Spiccia, showcase the service's rapid response to college life.
Sublime, slice-of-life vignettes reflect on life, friendship and grief in the director’s deeply touching music video for late musician Eoin French, aka Talos.
The cycling heritage brand launches a sweet new campaign to promote its upcycled spotty saddle reminisicent of Italian ice cream.
Dorian & Daniel's new spot for KFC shows its bearded founder throw ideas, tantrums and punches in the pursuit of his obsession.
Canadian agency AndSo and production company The Deli join forces on this simple yet hilariously effective spot for the brand's line of low-odour paints.
The multi GRAMMY- and Oscar-winning singer/songwriter releases his track Big Money, with a blistering new video directed by Parisian duo Zite & Léo.
A warped and chilling promo for the hip hop duo’s track Chains & Whips examines the tension between success and systemic oppression.
Apple’s newest 'Shot on iPhone' film transforms a traditional Mexican story into an epic western-meets-video game adventure.
In a moving short film blending live-action and AI-generated footage, the Chromista director draws from her own experiences of childbirth, motherhood and trauma.
To create his unique and mesmerising promo for the synth act, the 1stAveMachine director created 11 painted rolls, each 20 metres long, to house 5000 frames of pulsing imagery. shots sat down with Dickenson to find out what led to such a meditative and drawn-out project.
The British alt-rock band rides through the busy streets of London on a vintage sofa in a playful promo directed by SMUGGLER’s Fiona Jane Burgess.
Leo Burnett and Elliott Power romp through retro games in this stylish spot.
A documentary-style short directed by Partizan’s Ethan & Tom spotlights eccentric characters and the stories behind their most beloved keepsakes.
Stay up-to-date with the latest news, insight and inspiration for the global creative community.
Greater Anglia has released a new campaign which aims to reframe East Anglia as the ultimate antidote to busy city life.
Supercell's latest title gets a trio of bonkers spots directed by Zac Ella, in which unhinged monster-hunting startup founders share their battle tips.
A few of our favourite short films from the past few weeks.
After individual successes in the advertising arena, and critical praise working together in the comic book industry, the creative partnership of Chris Baker and Matt Fitch joined forces with producer Charlie Woodall to take on the film world. Now, as their award-winning short Backmask premieres on shots, they explain why features are next on their to-do list.
In a witty deconstruction of the commercial production process, the Supply&Demand director has a surgeon give the concept a cutting explanation.
In the director’s hilarious sketch based on relatable British observations, a market stall holder relays the history of local legend Dicky Peg Dave.
The husband and wife filmmaking duo's expressive short, soundtracked by The Avalanches and shot through Exit Films, is a cheeky yet poetic exploration of masculinity.
The director's hilarious short, A Bear In The Woods, sees a couple's romantic trip ruined by a grizzly encounter.
To celebrate its 70th anniversary, Alpine has unveiled a new campaign retracing the history of a brand which believes in a certain conviction; that lightness is a force.
A playful, fiery montage from the fizzy drink brand celebrates sadistic spice lovers who pair hot food with Sprite.
Leo UK and Škoda challenge the UK’s electric car stereotypes in this witty campaign about a judgy neighbourhood.
A father learns to play wheelchair basketball so he can teach with his son in a heartwarming campaign from the Dominican Republic based bank.
Uncommon’s campaign for the online grocer cleverly blends inventories of essential staples with more emotional tallies.
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