the Work
The best new commercials, music videos and short films,
curated by the shots editorial team.
Lovewillknitustogether
Vencedortakesthebluesaway
TheBeebbites-backatbogusbrainiacs
Gucci's girl power gamer
In collaboration with director Tom Day, the luxury fashion house interviews the fearless Aerial Powers, a WNBA star and gamer from Detroit.
Doritos calls fowl on failure
Isla Mexico City presents a new Doritos campaign for the Mexican and Latin American markets that proves that there's nothing chicken about failing.
Hornbach lets nature take its course
The German DIY store chain gets up close and personal with plants in an immersive spot by Heimat, showing the beautiful consequences of not tending to your turf.
The shapes of water
Released this week for UN World Water Day, this poetic short film depicts melancholic memories of icebergs, waves and waterfalls, set against a drought-ravaged dystopia.
Coca-Cola – virtually the real thing
Extending the drink’s brand’s recent campaign, Masterpiece, this first-of-its-kind DOOH innovation sees a 3D billboard blend reality with not-so-real reality.
Car Kiss’s great escape
Caleb Alan Joseph, one half of alt-indie band Broods, ditches the nine-to-five in a whimsical music video launching his solo project Car Kiss.
The Hudson Dusters show the transformative power of sports
An underprivileged football team becomes the first recipient of The DICK’S Sporting Goods Foundation’s 75for75 Grant, in the directing duo's uplifting short documentary film.
Morgan & Morgan wants more
Enough is never enough for the character featured is this new campaign for American injury law firm Morgan & Morgan.
PETA’s fashion house of horrors
The animal rights organisation educates viewers about the cruel truth of animal-based clothing in a twisted take on a classic children’s TV show, starring English actress Jessie Cave.
Nick Ball jumps through hoops for Tangerine
In a wonderfully dour spot from Rethink, a sad man navigates a ring-filled world.
Squarespace’s crazy commodities
The website that makes websites introduces us to a fantastical range of goods and services that can be sold online.
Women’s Equality Party’s mission to end misogyny
The UK feminist political party launches a hard-hitting print campaign through Quiet Storm, highlighting police leaders’ failure to tackle violence and abuse in its ranks.
The artificial artistry of an UnfAIr City
BBDO Dublin and New York-based production company Lobo utilise AI image generation to illustrate the story of Justin Cannon, a formerly homeless man who now advocates and volunteers for Irish homelessness charity, Dublin Simon Community.
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Evoca Foundation gives a voice to Iran's female freedom fighters
The independent organisation launches a dark and beautiful short film, which aims to support, celebrate and commemorate women who have been silenced in their fight equality.
Icelandair’s destination procrastination
The Icelandic airline’s quirky new campaign extols the virtues of taking an extended stopover in the country.
A few of our favourite short films from the past few weeks.
Stachurski reflects on motherhood and identity
Ipseity paints a portrait of Marisa, a mother on a difficult and visceral journey, re-defining beauty, sacrifice and our uniquely human ability to define our own destiny.
Cocktails and high kicks
This short film, just released after a festival run, combines high-kicking martial arts with a selection of obnoxious cocktail party guests.
The truth in a masterpiece of mendacity
YDA-winning filmmaker Eno Freedman delivers another blisteringly funny – and candid – satire on the trials of making it in the film industry.
Passion killer
This darkly comic short, directed by Bianca Poletti through Epoch Films, takes a cynical look at how the language of liberation can be used as means of manipulation.
Woolly thinking
Rosie May Bird Smith’s amusing short shows just how baaaaa-d things can get when ewe let fake news pull the wool over your eyes.
Barilla reheats a Disney dish
The spaghetti brand's new campaign lovingly recreates the famous canines canoodling with noodles scene from the classic 1955 animation, Lady and The Tramp.
Stella crashes the party
A new campaign for Stella Artois puts the beer brand at the centre of the celebrations as an apartment block gets the party started in unusual fashion.
Pete Bank's story of sports and strength
The KODE director spotlights how a dedication to wheelchair rugby helped veteran James Simpson find himself after a life-changing accident.
Wolf BKK feels it drumming in the air tonight
A wannabe beatkeeper is given a surprising gift from her mother in this funny spot from Nawapol Thamrongrattanarit for Thai department store Robinson.
LA Priest’s unlikely lovers
A cleaner, played by British actress Juliet Cowan, becomes infatuated with an anthropomorphic fatberg in Stink’s wonderfully grotesque promo for the alt-indie band's latest track, It's You.
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