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Geoffrey Chang

Geoffrey Chang

Insight
3rd Apr 2025
Are content creators the third-sector’s secret weapon?

Are content creators the third-sector’s secret weapon?

Campaigns for third-sector companies, those which are not for profit and non-governmental, can be hard to master; sometimes too schmaltzy, other times too hard-hitting. So, asks Geoffrey Chang, Creative Lead at eight&four, can content creators unlock the secrets to charitable messaging?

Insight
17th Sep 2024
Why we should all be a bit more Banksy

Why we should all be a bit more Banksy

Mysterious, humorous, surprising and truthful, Banksy gets the popular vote when it comes to work that interrupts both our surroundings and our days. Geoffrey Chang, Creative Lead at eight&four, lifts the metaphorical curtain on how Banksy is showing the ad industry how it’s done.

Geoffrey Chang

Geoffrey Chang

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