Jamie Madge
Co-Editor
jmadge@extremereach.com@mrmadge
Jamie Madge co-edits shots with Danny Edwards. He conducts written and filmed interviews with some of the world’s top creatives, directors and producers and bloody loves it.
The Beeb bites-back at bogus brainiacs
Encouraging students to avoid user-generated websites to aid their studies, this cheeky campaign from BBC Bitesize and Biscuit Filmworks' Bine Bach splats some academic charlatans.
Doritos calls fowl on failure
Isla Mexico City presents a new Doritos campaign for the Mexican and Latin American markets that proves that there's nothing chicken about failing.
Dax Martinez-Vargas: A Few Of My Favourite Things
Reform School director and 'King of Mock Epics' Dax Martinez-Vargas offers us a glimpse into his world, his critters, and his treasure trove of whimsical inspiration.
Nick Ball jumps through hoops for Tangerine
In a wonderfully dour spot from Rethink, a sad man navigates a ring-filled world.
The artificial artistry of an UnfAIr City
BBDO Dublin and New York-based production company Lobo utilise AI image generation to illustrate the story of Justin Cannon, a formerly homeless man who now advocates and volunteers for Irish homelessness charity, Dublin Simon Community.
Wolf BKK feels it drumming in the air tonight
A wannabe beatkeeper is given a surprising gift from her mother in this funny spot from Nawapol Thamrongrattanarit for Thai department store Robinson.
Balter's ale-inclusive musical number
Good Oil’s Dave Wood directs a funny spot in which background players from other booze ads are given their turn on the mic.
Victoria Rivera: A Few Of My Favourite Things
The acclaimed SLMBR PRTY writer/director Victoria Rivera, known for her intimate, bilingual storytelling across various mediums, discusses her passion for classic cameras, new notebooks and a treasured typewriter.
A24's new teaser makes perfect sense
Fans of David Byrne, Talking Heads and massive suits rejoice! BYT director Jordan Hall's cheeky tribute to classic concert film Stop Making Sense sees the oddball performer don his gargantuan garb once more.
First Choice's AI-dentity politics
Gender-fluid influencer PP Krit is an AI-generated human imaging a world where stereotypes no longer exist in this thought-provoking spot from Wuthisak Anarnkaporn and Leo Burnett Thailand.
Megaforce quiet the noise for Apple
A city-dweller lifts the surrounding hubbub from her day in this stylish spot from TBWA\Media Arts Lab.
Na Hong-jin's violent night
Showcasing the impressive Nightography functionality of the Galaxy S23 Ultra, Faith, the South Korean director's film for Samsung, is a bloody, moody masterclass.
Jamie Madge co-edits shots with Danny Edwards. He conducts written and filmed interviews with some of the world’s top creatives, directors and producers, as well as producing extended features on regions, techniques and trends within the advertising community.
He also oversees the compilation of shots' ground-breaking Unsigned, focussing on global unsigned directorial talent, and curates the regular Unsigned screening nights that have travelled the globe.
Alongside that, Jamie has presented panels and screening on branded content as part of the D&AD, Raindance, El Ojo and Rushes Soho Shorts festivals, and recently chaired a discussion with Martin Campbell at the Cannes International Festival Of Creativity, so basically met James Bond or something. He has also sat as a judge on many advertising and film awards, including Radar Music Video, the UK MVAs and Reed Short Film. And the shots awards, natch.
Jamie loves musicals, loves comic books and loves Marmite. He has a lot of love. He also thinks that if you don't like the film Back To The Future, it's difficult to believe you like anything.
US-focus; Interviews; Profiles; Presents; A Few Of My Favourite Things