Jon Williams
23rd Apr 2024
Insight
The future of adland’s workforce
Jon Williams, founder of Liberty Guild suggests how industry working is changing, and needs to keep on changing – with better use of freelancers, AI-powered briefs and the selling of ideas not hours.
19th Mar 2021
Insight
The shape of things to come
Nomadic, A-List creative talent no longer desire offices with ping pong tables and free snacks, argues Jon Williams, CEO and Founder of The Liberty Guild, because the way advertising does business is changing and the sooner companies - especially large networks - recognise that, the better.