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Doritos – Take a Shot at Joe Hart with Doritos

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As fans of the England national football team well know, penalties aren't the strongest part of our game; the very word strikes fear into the hearts and minds of supporters nationwide.

Created by AMVBBDO, a new competition for Doritos aims to change all that. Led by a lead promo produced through Endomol and helmed by JJ Keith the spot tells how the campaign will set out to find the next penalty taking protégé.

Doritos has partnered up with England goalkeeper Joe Hart to offer two lucky teams the chance to go head-to-head with the shot stopper in a penalty shootout with a twist. To help the teams, Doritos' familiar Mariachi band will be on hand with a series of Mexican-related distractions set to hinder the England keeper.

The two teams that reach the final will star in the next ad for the snack company which will air across the UK on the Thursday 24 May 2014. The winning team will win a once-in-a-lifetime Ultimate Mates Football Trip with private flights included to a host of top European cities, plus VIP treatment at exclusive clubs and hotels.

For further information or to enter your team click here.

 

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