Cannes Lions 2017 - Film And Film Craft
Which moving-image masterpieces picked up accolades at the biggest ad awards of the year?
Last week the adland community came together in the south of France to celebrate world-class creativity, honouring the winners of the Cannes Lions Film Craft And Film Lions.
In Film, 2609 entries were received and 85 Lions awarded: 14 Gold, 28 Silver and 42 Bronze, with the Grand Prix going to ‘We’re the Superhumans’ by Blink Productions.
Jury President Pete Favat, Chief Creative Officer, Deutsch North America, USA, said his jury looked for work that was bold, provocative and moving and pushed the industry forward. Favat described the winning work as a piece that started a new conversation on the representation of disability and confronted diversity. “It makes us feel a range of emotions; it makes us happy, it makes us think and it’s extremely provocative. It pushes humanity forwards,” he added.
The Film Craft category had 2490 entries, from which 103 Lions were awarded: 17 Gold, 33 Silver and 52 Bronze and the Grand Prix went to ‘Territory’ by Iconoclast for musician The Blaze.
Jury President Robert Galluzzo, Founder/Executive Producer, FINCH, Australia, said the work was more than an award-winner, it’s “a gift to the festival audience,” adding, “it’s a stunning example of what vulnerability and poetry can look like on screen. The casting is stunning, the cinematography is stunning, the editing is superb – it’s a piece of film that has an ambiguous yet important narrative that you can watch over and over again.
You can see all Cannes Lions Films winners here.
You can see all Cannes Lions Film Craft winners here.