Friends, fans, tailgaters, lend me your ears
A working-class hero anthem for sports fans, Pepsi’s newest ad is a two-and-a-half-minute ode to Sunday Night Football.
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Credits
powered by
- Agency VaynerMedia/Culver City
- Production Company Bucket Films
- Director Jeremy Saulnier
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Credits
powered by
- Agency VaynerMedia/Culver City
- Production Company Bucket Films
- Director Jeremy Saulnier
- Chief Creative Officer Rob Lenois
- Creative Director Todd Bradley
- Creative Director Harrison Barron
- Senior Art Director Chris Greer
- Senior Copywriter David Green
- Editing Wildchild
- Editor Richard Cooperman
- Post Managing Director Scott Spanjich
- Colorist Tim Masick
- Color Company 3/New York
- Producer Kevin Breheny
- Executive Producer Traci Carlson
- Line Producer David Marks
Credits
powered by
- Agency VaynerMedia/Culver City
- Production Company Bucket Films
- Director Jeremy Saulnier
- Chief Creative Officer Rob Lenois
- Creative Director Todd Bradley
- Creative Director Harrison Barron
- Senior Art Director Chris Greer
- Senior Copywriter David Green
- Editing Wildchild
- Editor Richard Cooperman
- Post Managing Director Scott Spanjich
- Colorist Tim Masick
- Color Company 3/New York
- Producer Kevin Breheny
- Executive Producer Traci Carlson
- Line Producer David Marks
Actor David Costabile dominates this spot, commanding attention whether or not we want to watch.
In Football is Calling, a group of friends start packing up to leave in the middle of a night of football. Costabile doesn’t...stand, exactly, but he certainly makes a stand against leaving early. Impassioned, adorably quirky, and full of middle-America charm, Costabile convinces his friends to sit back down, open a Pepsi, and pass the seven layer bean dip—oh, but not if it’s not vegan, forget it.
With tongue in cheek humor and comedy that feels like it belongs in a primetime sitcom, agency VaynerMedia has developed an extended cut that is almost too long, but ends on enough levity to pardon the length. Bucket Films produced and Jeremy Saulnier directed.
