Scout Motors' moving comeback
The launch of the auto brand's next generation electric vehicles is brought to life
through a beautiful daughter-father story in a touching spot directed by John Hillcoat.
Credits
powered by- Agency Venables Bell & Partners/San Francisco
- Production Company SKUNK/USA
- Director John Hillcoat
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Credits
powered by- Agency Venables Bell & Partners/San Francisco
- Production Company SKUNK/USA
- Director John Hillcoat
- Executive Producer Matt Factor
- Executive Producer Shelly Townsend
- Head of Production Jennifer Brisick
- Editing NOMAD Editing Company
- Post Managing Director Susye Melega
- Senior Executive Post Producer Alaina Zanotti
- Executive Post Producer/Post Producer Justin Ladd
- Head of Post Production Shannon Preece Clackler
- Senior Editor/Partner Conor O'Neill
- Color Trafik/Los Angeles
- Color Managing Director Robert Owens
- Head of Color Production Greer Bratschie
- Color Producer Hugh Copeland
- Colorist Mark Gethin
- VFX Blacksmith VFX/New York
- Executive VFX Producer Charlotte Arnold
- Head of VFX Production Perry Tate
- Senior VFX Producer Lily Sarokin
- 2D Lead Richard Lyons
- Sound Designer Gus Koven
- Sound Barking Owl
- Sound Managing Director Carol Dunn
- Executive Sound Producer KC Dossett
- Audio Mixer Matt Keith
- Founder Paul Venables
- Partner/Chief Creative Officer Will McGinness
- Group Creative Director Matt Keats
- Group Creative Director Byron Del Rosario
- Executive Producer Benton Roman
- Production Designer Donald Burt
- DP Hoyte van Hoytema
- Color Producer Sasha Pace
- Color Assistant Sam Ziaie
Credits
powered by- Agency Venables Bell & Partners/San Francisco
- Production Company SKUNK/USA
- Director John Hillcoat
- Executive Producer Matt Factor
- Executive Producer Shelly Townsend
- Head of Production Jennifer Brisick
- Editing NOMAD Editing Company
- Post Managing Director Susye Melega
- Senior Executive Post Producer Alaina Zanotti
- Executive Post Producer/Post Producer Justin Ladd
- Head of Post Production Shannon Preece Clackler
- Senior Editor/Partner Conor O'Neill
- Color Trafik/Los Angeles
- Color Managing Director Robert Owens
- Head of Color Production Greer Bratschie
- Color Producer Hugh Copeland
- Colorist Mark Gethin
- VFX Blacksmith VFX/New York
- Executive VFX Producer Charlotte Arnold
- Head of VFX Production Perry Tate
- Senior VFX Producer Lily Sarokin
- 2D Lead Richard Lyons
- Sound Designer Gus Koven
- Sound Barking Owl
- Sound Managing Director Carol Dunn
- Executive Sound Producer KC Dossett
- Audio Mixer Matt Keith
- Founder Paul Venables
- Partner/Chief Creative Officer Will McGinness
- Group Creative Director Matt Keats
- Group Creative Director Byron Del Rosario
- Executive Producer Benton Roman
- Production Designer Donald Burt
- DP Hoyte van Hoytema
- Color Producer Sasha Pace
- Color Assistant Sam Ziaie
Created by Venables Bell + Partners, directed by John Hillcoat through SKUNK, and beautifully shot by Academy Award-winning cinematographer Hoyte van Hoytema, this heartwarming spot for Scout Motors guest stars the last production Scout II™ in existence and shows the new electric Scout.
The story begins in 1980. Set to Creedence Clearwater Revival’s Long As I Can See The Light, a factory worker drives the last ever Scout II vehicle home, where we watch the next four decades of a father-daughter relationship unfold in front of his garage.
At the end of the story, the father, now an 80-year-old man, is surprised by his daughter, who followed in his footsteps and currently works at Scout’s new factory and gives him an emotional sneak peek at the new electric Scout.