Go to the Champions League with David Ginola
...thanks to a competition from Nissan and Red Bee.
Credits
powered by- Creative Hannah Ford
- Head of Production Sarah Caddy
- Director Ollie Parsons
- Producer Viggo Blegvad
- Deputy Executive Creative Director Jim de Zoete
Credits
powered by- Creative Hannah Ford
- Head of Production Sarah Caddy
- Director Ollie Parsons
- Producer Viggo Blegvad
- Deputy Executive Creative Director Jim de Zoete
Nissan offer footie fans the chance to attend the UEFA Champion's League Final with David Ginola.
For the campaign #GetThereWithGinola, Red Bee and Fuse are encouraging fans of football in general and the ex-Tottenham Hotspur player specifically to "by submitting creative and ambitious feats via pictures and videos sent through Facebook, Twitter and Instagram."
In a video created to launch the campaign, the creative agency give a few ideas as to what Ginola junkies can do to win; maybe bake a cake shaped like the National Stadium of Wales, this year's final location, or trim your hedges to look like the trophy:
shots suggestion is you get a tattoo of Ginola's famous L'Oreal ad from the '90s, though we take no responsibility for any effect said tattoo has on your desirability.
Red Bee's deputy ECD Jim De Zoete said of the campaign, “our aim was to craft a content-led campaign that would help Nissan drive engagement with its core audience around the big event. David Ginola has never attended a UEFA Champions League Final and so there’s a chance for fans to take the first trip with him – quite literally a once-in-a-lifetime opportunity."
Connections
powered by- Agency Fuse Sport & Entertainment
- Creative Hannah Ford
- Deputy Executive Creative Director Jim de Zoete
- Head of Production Sarah Caddy
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