Celebs Attempt Sainsbury’s Xmas Song While Playing Speak Out
Gravity Road roll out series for social as a follow up to W&K’s Every Bit of This campaign for Sainsbury’s & get celebs to promote board game playing at Christmas.
Have you heard of Speak Out? It’s the laugh-out-loud game that you shouldn’t really play around the dinner time, but one that you’ll probably pull out and play after you’ve finished your Christmas lunch… especially after you see Sainsbury’s video series of celebrities playing it.
The aim of the game is to pronounce a sentence as clearly as possible while you’ve got a stretcher in your mouth. Which for the record is near impossible.
Gravity Road is behind this fun social iteration of the supermarket’s festive campaign, Every Bit of This, from Wieden & Kennedy.
In the trio of spots, celebrity pals including Love Island-ers Kem Cetinay and Chris Hughes; This Morning co-hosts Rylan Clark and Alison Hammond; TV presenters Rochelle Humes and Stephen Mulhern play the game, as one of them muffles the words to the seasonal song and the other guesses what they're trying to say. Although you're unlikely to get very - and likely to look a bit "nuts" according to Stephen, who just could not get what Rochelle was hoping to get out. Good luck!
Love Island-ers Kem Cetinay and Chris Hughes
This Morning co-hosts Rylan Clark and Alison Hammond
TV presenters Rochelle Humes and Stephen Mulhern
Connections
powered by- Agency Gravity Road
- Director Chris Faith
- Founder Mark Eaves
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