Ant & Dec's time-travel TikTok
The eminent UK showbiz duo takes a journey through the history of entertainment, showcasing the breadth of jollity available on the video platform.
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Credits
powered by
- Agency Mother/London
- Production Company Rogue Films
- Director Alex Boutell
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Credits
powered by
- Agency Mother/London
- Production Company Rogue Films
- Director Alex Boutell
- Sound No.8
- Post House Black Kite Studios
- Editor tenthree
- Talent Declan Donnelly
- Talent Anthony McPartlin
- Producer Tom Farley
- Sound Engineer Sam Robson
- Post Producer Amy Richardson
- Colorist George K
Credits
powered by
- Agency Mother/London
- Production Company Rogue Films
- Director Alex Boutell
- Sound No.8
- Post House Black Kite Studios
- Editor tenthree
- Talent Declan Donnelly
- Talent Anthony McPartlin
- Producer Tom Farley
- Sound Engineer Sam Robson
- Post Producer Amy Richardson
- Colorist George K
Ant & Dec have been entertaining British audiences since 'The Blinding Of PJ' in kids TV show Byker Grove.
However, if this engagingly silly spot for TikTok from Mother London is to be believed, the pair would have been just as showstopping throughout history, from cavemen comedians to monotone mirthmakers.
Directed by Alex Boutell through Rogue, Entertainment. Now on Tikok's tongue-in-cheek approach, alongside some lovely styling and the pair's natural likability, makes for a jolly jaunt through time.
The ad finishes with a showcase of TikTok's creator community, featuring everyone from TikTok-born singer-songwriter Cat Burns (@catburnss) and superstar magician Magic Singh (@magicsingh), to football freestyler Liv Cooke (@livcookefs) and cooking content courtesy of 'CEO of FLAYVAS' Nathan at The Grub Works Kitchen (@thegrubworkskitchen).
James Rothwell, Head of Marketing, EMEA at TikTok, said: "Ant & Dec are the indisputable kings of British entertainment, and we are proud to be working with them on this campaign. Their involvement in helping us to show the evolution of entertainment and storytelling in our latest campaign is testament to the growth of our brand, and our disruption in the entertainment space.
"The sense of joy running through the ad is what TikTok is all about, with an added dose of humour that is unique to their personalities. On TikTok, our community delivers endless entertainment, day in, day out in so many different forms and I can't wait to see how TikTok will evolve as a place where culture is brought to life through video."
The campaign, created by Mother London, marks the next phase of TikTok's relationship with Ant & Dec, following a recent successful partnership on their hit ITV show Ant & Dec's Saturday Night Takeaway. As part of this, the pair invited the TikTok community to nominate their #HappiestMinuteHeroes for the Happiest Minute of the Week segment, and even ended a show with a live sea shanty spectacular alongside Nathan Evans, the singer behind the viral TikTok trend.
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