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Mercedes Benz – Sorry If We Spoil You Too Much

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It's not often that a company openly admits to treating its customers with too much reverence, but when it comes to the joyfully anarchic advertising of BBDO Bangkok 'not often' goes out of the window.

In their latest spot, Sorry if we spoil you too much, for Mercedes Benz Thailand's retail ally TTC Motor, Thasorn Boonyanate and team subvert the 'cool' view of new car owners by showing them giving in to their emotions; tiny toddlers throwing tantrums.

Directed by Teerapol Suneta (aka Aei), the film comedically highlights the Thai courtesy of "Sorry sir, sorry madam", poking fun at the luxury brand's treatment of its valued customers.

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