Emotional film recreates the dangers faced in crossing the Mediterranean
The Mediterranean is the deadliest border in the world and this new short documentary gives members of the public a first hand understanding of why.
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Credits
powered by
- Agency Serviceplan Group/Hamburg
- Production Company Markenfilm GmbH & Co. KG
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Credits
powered by
- Agency Serviceplan Group/Hamburg
- Production Company Markenfilm GmbH & Co. KG
- Post Production NHB Studios
- Chief Creative Officer Alexander Schill
- Creative Director Michael Wilk
- Editing Dennis Fritz
- Creative Managing Director Markus Maczey
Credits
powered by
- Agency Serviceplan Group/Hamburg
- Production Company Markenfilm GmbH & Co. KG
- Post Production NHB Studios
- Chief Creative Officer Alexander Schill
- Creative Director Michael Wilk
- Editing Dennis Fritz
- Creative Managing Director Markus Maczey
Agency Serviceplan Germany and Oscar-nominated director Skye Fitzgerald have created this nine minute documentary for Sea-Watch about the dangerous plight facing refugees attempting to cross the Mediterranean.
At least six people still die every day fleeing across the Mediterranean. In 2018 alone, at least 2,277 people attempting to cross the sea were unable to reach dry land. As the work of civil sea rescue organisations is hampered, the proportion of deaths and missing persons in the Mediterranean has quadrupled since 2015. Alarmingly, 85 per cent of Germans are not even aware of the extent of this crisis, according to a YouGov survey commissioned by Sea-Watch.
Michael Schwickart of Sea-Watch explains: "When we started civil sea rescue in 2015, the mood in Germany was different. A few years later, the willingness to help and support has faded. But even in 2019, the Mediterranean remains the deadliest border in the world.”
Called Lifeboat - The Experiment, the film allowed 40 volunteers to experience a simulated Mediterranean crossing in a rubber dinghy, which was developed together with five refugees who had survived Mediterranean sea crossings and told of their experiences and impressions. Based on the first hand accounts of these traumatic experiences, the simulation was designed to be as realistic as possible.
The result is a a film that caused the participants to re-evaluate their views of immigrants attempting dangerous sea crossings.
"It was a challenge to create emotions and empathy for a topic with which we have all been familiar with via the media for some time," said Alexander Schill, Global Chief Creative Officer, Serviceplan Group. "However, the support for this cause is still quite limited and the topic has not been at the centre of the news cycle recently. With Lifeboat - The Experiment, Sea-Watch intentionally chose a different way of creating attention and reigniting the conversation around the lives lost at sea on a daily basis.”
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