Heineken glams up for when We'll Meet Again
The spirit of 'going out' is kept well and truly alive by the well-turned-out lockdown legends in Publicis Italy's fun-loving spot.
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Credits
powered by
- Agency Publicis/Milan
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- Director Francois Rousselet
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Credits
powered by
- Agency Publicis/Milan
- Director Francois Rousselet
- Global Chief Creative Officer Bruno Bertelli
- Chief Creative Officer Cristiana Boccassini
- Global Creative Director Mihnea Gheorghiu
- Global Creative Director Eoin Sherry
- Head of TV Francesca Zazzera
- Producer Anna Sica
Credits
powered by
- Agency Publicis/Milan
- Director Francois Rousselet
- Global Chief Creative Officer Bruno Bertelli
- Chief Creative Officer Cristiana Boccassini
- Global Creative Director Mihnea Gheorghiu
- Global Creative Director Eoin Sherry
- Head of TV Francesca Zazzera
- Producer Anna Sica
Zoom calls in your PJs and elasticated waistbands that pass no judgement are all well and good, but after over a year in relative isolation, we all need a slice of glam.
With We'll Meet Again, the latest iteration in Heineken’s #SocialiseResponsibly campaign from Publicis Italy, good-looking folk throw caution to the wind whilst throwing rubbish to the curb, keeping the spirit of nights out alive in their own stylish way.
Shot in Barcelona by award-winning filmmaker François Rousselet, the playful tone of the film pairs nicely with the world's slow journey to recovery, with the age-old refrain of the titular track meaning more now than ever.
