The show goes on with Hiscox USA
The insurance company launches a colourful, musical-inspired campaign spotlighting the trials and tribulations of running a small business.
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Credits
powered by
- Agency Terri & Sandy/New York
- Production Company Drool Productions
- Director Freddie Powell
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Credits
powered by
- Agency Terri & Sandy/New York
- Production Company Drool Productions
- Director Freddie Powell
- Editing Cut+Run/New York
- VFX Untold Studios/Los Angeles
- Colorist Company 3/New York
- Sound Sound Lounge
- Music Supervisor Meghan Currier
- Group Creative Director Todd Condie
- Group Creative Director Mike Cicale
- Art Director Joie Ha
- Executive Producer Michelle Strank
- Executive Producer Genevieve Sheppard
- Producer Ewen Brown
- Producer Eytan Gutman
- DP Olan Collardy
- Editor Gary Knight
- Chief Creative Officer Neil Davies
- Executive Producer Tom Igglesden
- Producer Ella Glazer
- VFX Supervisor George Rockliffe
- Colorist Tim Masick
- Producer Alexandra Garcia Ortiz
- Sound Engineer Peter Holcomb
- Sound Producer Dana Villarreal
Credits
powered by
- Agency Terri & Sandy/New York
- Production Company Drool Productions
- Director Freddie Powell
- Editing Cut+Run/New York
- VFX Untold Studios/Los Angeles
- Colorist Company 3/New York
- Sound Sound Lounge
- Music Supervisor Meghan Currier
- Group Creative Director Todd Condie
- Group Creative Director Mike Cicale
- Art Director Joie Ha
- Executive Producer Michelle Strank
- Executive Producer Genevieve Sheppard
- Producer Ewen Brown
- Producer Eytan Gutman
- DP Olan Collardy
- Editor Gary Knight
- Chief Creative Officer Neil Davies
- Executive Producer Tom Igglesden
- Producer Ella Glazer
- VFX Supervisor George Rockliffe
- Colorist Tim Masick
- Producer Alexandra Garcia Ortiz
- Sound Engineer Peter Holcomb
- Sound Producer Dana Villarreal
Insurance company Hiscox USA rolls out the red carpet for small business owners in this jolly, Broadway-inspired spot, created by Terri & Sandy and directed by Freddie Powell through Drool Productions, which premiered during the Oscars ceremony last night.
Boasting colourful sets, quirky characters and a catchy adaptation of the classic Irving Berlin show tune, There’s No Business Like Show Business, the campaign, playfully titled There’s No Business Like Small Business, celebrates the joys and missteps of entrepreneurship.
In two 30-second hero spots, an accountant and a photographer sing about the thrills, joys, and long hours of being their own boss. That is, until disaster strikes: a broken pipe in the office, a toppled rig and shattered camera. But before the show can go off the rails, an animated Hiscox spokespuppet with a strong jaw and impeccable timing arrives to save the day.
