Danny Edwards
Co-Editor
danny.edwards@extremereach.com@aDannyEdwards
Danny Edwards is the co-editor of shots and, alongside Jamie Madge, is responsible for the editorial output of shots and its events.
Germany's crying shame
This simple but powerful new spot highlights the cause of Eckiger Tisch, which is campaigning for the victims of sexual abuse by the Catholic church.
Dole dishes out the facts on nutrition
Dole Sunshine Company's new campaign warns that if the UK population wants to improve its nutrition, then the writing is on the wall for the country's snacking habits.
On My Radar: Mark Pinheiro
Mark Pinheiro, Visual Effects Supervisor at Absolute London, gives some love to a TV show that often attracts derisions, a football tournament that welcomed back the world, and a piece of tech that helps with 'Wacom shoulder'.
BBC aims to earn our trust
This new campaign shows the importance of information, accuracy and - ultimately - trust in this powerful film for BBC News.
Arrows jury chairs shoot from the hip
BBH CCO Alex Grieve and The Corner Shop director Sara Dunlop are jury chairs for the 2023 British Arrows and Craft Arrows respectively. Here they discuss the challenges of leading a jury, the state of the industry post-pandemic, and why being able to diplomatically tell people to 'shut the fuck up' is a necessary skill.
Dove says the game's up for underrepresentation
Dove's new campaign enters the world of gaming with the global launch of Real Virtual Beauty, which challenges the representation of women in games.
BØNTHÖVEN puts The D in nudity
Renaissance artworks strut their stuff in this weird, wonderful and funny new promo for BØNTHÖVEN.
The old way of working is dead, says Upwork
A new campaign from Upwork showcases, in unusual fashion, how the past ways of working are dead and that the future of work is being reinvented.
Stormzy's back with a cameo-filled bang
After three year's UK artist Stormzy is back with an epic new song and video that celebrates Black British excellence.
On My Radar: Lisa Rubisch
Park Pictures director Lisa Rubisch on ASMR's power to help her relax, how films that 'take a chance' are her favourites, and why her detractors and doubters are the people she'd most like to thank.
Breast Cancer Now speaks up
A new campaign for Breast Cancer Now is an intimate and affecting story about one woman's struggle to discuss her diagnosis and the impact it has on her life.
League of Legends' riot of colour
A new film for the opening ceremony of Riot Games' League of Legends Global Championship is a vibrant, epic journey through a near-future landscape.
Danny Edwards is the co-editor of shots and, alongside Jamie Madge, is responsible for the editorial output of shots and its events. He has served on a variety of advertising award show juries including the AICP Awards, the Young Director Awards, the Epica Awards and the Music Video Awards, and has chaired events in Cannes as well as other leading festivals.
He has also written for media publications including Screen International, The Cannes Lions Daily and The Guardian. Danny hates musicals, loves comic books and is ambivalent towards Marmite.
On My Radar; Features; Profiles; New work