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Danny Edwards

Danny Edwards

Co-Editor


Danny Edwards is the co-editor of shots and, alongside Jamie Madge, is responsible for the editorial output of shots and its events.

4th Mar 2025 Inspiration
On My Radar: Victoria Rivera

On My Radar: Victoria Rivera

SLMBR PRTY director Victoria Rivera on the creative opportunities of an empty notebook, a recent film with a "perfect" ending, and why, in TV, there's B.S. and A.S.

3rd Mar 2025 Work
A moment of truth for OSDE

A moment of truth for OSDE

Coming to the end of its Moment of Truth campaign, Argentine private healthcare company OSDE follows the inspiring journey of Mauro Depergola.

27th Feb 2025 Work
Backmask; the sound of short film success

Backmask; the sound of short film success

After individual successes in the advertising arena, and critical praise working together in the comic book industry, the creative partnership of Chris Baker and Matt Fitch joined forces with producer Charlie Woodall to take on the film world. Now, as their award-winning short Backmask premieres on shots, they explain why features are next on their to-do list.

25th Feb 2025 Inspiration
On My Radar: Danielle Schneiderman

On My Radar: Danielle Schneiderman

Modern Post Editor Danielle Schneiderman talks Timothée Chalamet press tours and Meryl Streep and Goldie Hawn blowing each other to smithereens, as she reveals what's on her creative radar.

18th Feb 2025 Inspiration
On My Radar: Guy Savin

On My Radar: Guy Savin

Guy Savin, Senior Editor at Marshall Street Editors, on why the industry misses an advertising legend, the movie that paved his way into filmmaking, and the TV show that will always make him cry.

13th Feb 2025 Talent
Kirsten Noll gets animated about awards

Kirsten Noll gets animated about awards

Kirsten Noll, Managing EP at Scholar and this year's Head Judge for the Animation & VFX category for the shots Awards The Americas, talks challenges, changes and being inspired by frogs.

13th Feb 2025 Talent
Victoria Warmerdam on Academy Awards and automated security measures

Victoria Warmerdam on Academy Awards and automated security measures

With a trip to the Academy Awards on the horizon for director Victoria Warmerdam, she talks about the disbelief of being nominated, the gratitude she has for the Young Director Award, and how an online security measure was her inspiration.

11th Feb 2025 Work
HSBC's story of sound and Fury

HSBC's story of sound and Fury

This branded documentary for HSBC features Jodie Ounsley, aka Fury from BBC One's The Gladiators, as she tells her story of being born deaf, having cochlear implants, and her journey through sport.

11th Feb 2025 Talent
Luke Ricci's direct approach

Luke Ricci's direct approach

As we continue to hear from the Head Judges of this year's shots Awards The Americas, Luke Ricci, President of RSA Films and The Directors Bureau, and the man leading this year's Direction category, talks conceptual thinking, the importance of validation and his favourite ever campaign.

11th Feb 2025 Inspiration
On My Radar: Andrew De Zen

On My Radar: Andrew De Zen

Andrew De Zen, director at Bonaparte and Stept Studios, talks animated inspiration, the danger of being too comfortable, and why uncool people should take over the industry, as he reveals what's on his creative radar.

10th Feb 2025 Work
Nike's high-flying females

Nike's high-flying females

If female athletes are told that they can't stand out, can't compete, can't fill a stadium, then Nike's here to tell us different.

10th Feb 2025 Work
Glen Powell Rams the message home

Glen Powell Rams the message home

The actor rewrites the story of Goldilocks and the Three Bears as he – and a trio of Ram trucks – take centre stage.

Danny Edwards is the co-editor of shots and, alongside Jamie Madge, is responsible for the editorial output of shots and its events. He has served on a variety of advertising award show juries including the AICP Awards, the Young Director Awards, the Epica Awards and the Music Video Awards, and has chaired events in Cannes as well as other leading festivals. 

He has also written for media publications including Screen International, The Cannes Lions Daily and The Guardian. Danny hates musicals, loves comic books and is ambivalent towards Marmite. 

On My Radar; Features; Profiles; New work