Daily Paper goes back to the block
The Amsterdam-based fashion label draws on its roots with The Foundation, a new collection celebrating the design identity and values that have shaped the brand since its beginnings.
Dougal Wilson and Disney's invisible neigh-bour
The power of imagination is given an emotive Western flavour in this charming branded short from adam&eveDDB/TBWA.
ALDI Australia gets a glow up
Sydney agency BMF puts in a sparkling performance for the supermarket chain with this charming festive spot.
Fanatics weaves a little hometown pride
The sports merchandise brand and NHL announces the release of the Hometown Remix uniform and apparel collection.
Victimes & Citoyens takes the rage off the road
The French road safety association shows how ridiculous some drivers behave by ....
How Nick Ball brought the bear necessities to Morrisons
For its delightful Christmas offering, the supermarket chain has retold the story of Goldilocks and the Three Bears, albeit with some distinctly modern twists. shots spoke to MJZ director Nick Ball and Leo UK's Jack Stoten and Connor Wynn about the practical magic behind bringing this furry family to life.
Aldi’s festive quest to find Cauli Dog
In this year’s seasonal spot from the supermarket chain, Kevin the Carrot’s Christmas celebrations are put on hold as he searches for the family’s missing pet.
Gen Z tears up festive traditions for JD Sports
The sports-fashion retail brand celebrates the creativity, determination and optimism of young people in its fourth Christmas campaign made in collaboration with Uncommon.
Daily Paper goes back to the block
The Amsterdam-based fashion label draws on its roots with The Foundation, a new collection celebrating the design identity and values that have shaped the brand since its beginnings.
Dougal Wilson and Disney's invisible neigh-bour
The power of imagination is given an emotive Western flavour in this charming branded short from adam&eveDDB/TBWA.
ALDI Australia gets a glow up
Sydney agency BMF puts in a sparkling performance for the supermarket chain with this charming festive spot.
Fanatics weaves a little hometown pride
The sports merchandise brand and NHL announces the release of the Hometown Remix uniform and apparel collection.
Victimes & Citoyens takes the rage off the road
The French road safety association shows how ridiculous some drivers behave by ....
How Nick Ball brought the bear necessities to Morrisons
For its delightful Christmas offering, the supermarket chain has retold the story of Goldilocks and the Three Bears, albeit with some distinctly modern twists. shots spoke to MJZ director Nick Ball and Leo UK's Jack Stoten and Connor Wynn about the practical magic behind bringing this furry family to life.
Aldi’s festive quest to find Cauli Dog
In this year’s seasonal spot from the supermarket chain, Kevin the Carrot’s Christmas celebrations are put on hold as he searches for the family’s missing pet.
Gen Z tears up festive traditions for JD Sports
The sports-fashion retail brand celebrates the creativity, determination and optimism of young people in its fourth Christmas campaign made in collaboration with Uncommon.
The Craft
Q&As and behind-the-scenes info on the latest and greatest commercials, shorts and music videos.
How Nick Ball brought the bear necessities to Morrisons
For its delightful Christmas offering, the supermarket chain has retold the story of Goldilocks and the Three Bears, albeit with some distinctly modern twists. shots spoke to MJZ director Nick Ball and Leo UK's Jack Stoten and Connor Wynn about the practical magic behind bringing this furry family to life.
How Firefox reunited the original meme team
In a get-together nobody saw coming, the internet's OG oddballs join forces to lure lapsed users back to Firefox. Jamie Madge speaks to Mozilla's John Solomon, We Believers' Gustavo Lauria and nobodys' Sunny Sixteen about the painstakingly crafted memeunion.
Fitch/Baker conjure up another scare
Directing duo Fitch/Baker's creepy short film, The Trick, is available online just in time for Halloween. Here, the pair talk frights, filmmaking and finding the right people.
How Oura made a big impact with a miniature set
Oura's recent campaign saw the coming together of a large but intricate miniature set, 35 model makers, a phalanx of hand actors and a specially commissioned 'finger choreographer'. Superprime director Sam Walker takes us behind the scenes of Oura's Wear Your Best Life.
How Melchior Leroux composed a dance between the lines
Blending monochrome live action, fluid choreography and animated musical notation, director Melchior Leroux's sublime music video for Africa Express’s Hacernos Así, ft. Luisa Almaguer, is a poetic and timeless visual exploration of trans identity.
McCann names Britt Nolan CEO, McCann New York
The celebrated creative leader steps into top executive role, putting creative at the centre of McCann New York leadership.
Park Pictures London signs Tyrus
The London-based director known for his style, speed and distinctive voice joins the roster.
Carbon strengthens its production team
Carbon announces Daisy Schmitt’s promotion to Head of Production, and welcomes Stephen Dierks as Producer.
Good Company signs with Little Bird
Bi-coastal production studio, Good Company, has signed with Becca Falborn’s Little Bird for East Coast Representation.
Verso expands leadership team
Verso enters a new chapter with expanded leadership, director roster and new look.
- Lyft celebrates The Art of Arrival
- Georgia Natural Gas brings simplicity to the chaos
- Blazey gives us the beauty in da beast
- Step into the ring for The Greatest
- Lexus gives us a December to remember
- DAN DAN meets DAN DA DAN
- Kinlaw rides the ride
- Google Health goes for the prize in new campaign
- Homemade Brand gets CHUNKSISTENT
- Kira needs a family in new Dogs Trust campaign
McCann names Britt Nolan CEO, McCann New York
The celebrated creative leader steps into top executive role, putting creative at the centre of McCann New York leadership.
Park Pictures London signs Tyrus
The London-based director known for his style, speed and distinctive voice joins the roster.
Carbon strengthens its production team
Carbon announces Daisy Schmitt’s promotion to Head of Production, and welcomes Stephen Dierks as Producer.
Good Company signs with Little Bird
Bi-coastal production studio, Good Company, has signed with Becca Falborn’s Little Bird for East Coast Representation.
Verso expands leadership team
Verso enters a new chapter with expanded leadership, director roster and new look.
The Talent
Seth Epstein: Move fast and find your freaky
Seth Epstein, ECD and founder of hybrid creative agency and production studio Los York, tells Amy Hey about the power of listening properly, how getting fired by ESPN led to winning an Emmy, and why real-life inspiration feels more precious than ever.
shots Unsigned: Pablo Fernández Eyre
In our latest shots Unsigned interview we hear from director Pablo Fernández Eyre, Here he talks about his proof of concept REWIND, shooting film from a young age, and bringing AI filmmaking techniques to masses.
Enea Colombi's distorted realities
BIRTH director Enea Colombi discusses how he creates stylised and experimental worlds across music videos, fashion films and commercial work that remains deeply rooted in reality and human emotion.
The Inspiration
Louise Wachtmeister: A Few Of My Favourite Things
The new—land director shares the notebooks, noticeboard and nifty mementoes that keep her creativity flowing.
Peer Review: Valentin Guiod
BIRTH director Valentin Guiod shares his admiration for Andrew Haigh, Tilda Swinton and Szilveszter Makó and says filmmakers must protect ideas that come from the heart.
On My Radar: Annick Mayer
BUTTER Music and Sound EP Annick Mayer on the Christopher Guest movie that everyone should see, being inspired by working mums, and why testing and cost consultants can be the death of creativity.
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Nick Lloyd, Creative Director at MNSTR (part of Project Worldwide), thinks that looking at culture through the rearview mirror can be comforting but potentially calamitous for brands, which need to have an eye on the future.
The Showcase
Monthly round-ups, technique focusses and entertaining showreels, curated by the shots team.
The Focus
Our monthly digital magazine, bringing you an indispensable look at specific territories, techniques and themes within the advertising industry.