Sam Gainsborough helms a magical immersive experience centred around the work of the British poet and artist in collaboration with art institution Tate.
A heartwarming campaign from the window manufacturer centres around a little boy’s obsession with space.
A big sis helps a little bro out in Justyna Obasi's tender film for the grocery service.
The rapper and sportswear brand unveil their latest collaboration with a breakneck campaign driven by Dreambear director SHAPXO.
With its tongue firmly placed in its lil fluffy nut-packed cheek, this cute Christmas ad for the retail chain celebrates the 40th anniversary of the Wham! festive anthem Last Christmas.
Action superstar Jason Statham takes control of a festive flick in 100% enjoyably reflexive World of Tanks spot.
Coinciding with the release of the posthumous album, The Party Never Ends, and commissioned by Epic Games to mark the artist's first appearance in Fortnite, this glorious promo for Empty Out Your Pockets combines music and video game aesthetics.
A bold and captivating campaign from the agave spirit brand celebrates those who dare to get their artistic juices flowing.
Sam Gainsborough helms a magical immersive experience centred around the work of the British poet and artist in collaboration with art institution Tate.
A heartwarming campaign from the window manufacturer centres around a little boy’s obsession with space.
A big sis helps a little bro out in Justyna Obasi's tender film for the grocery service.
The rapper and sportswear brand unveil their latest collaboration with a breakneck campaign driven by Dreambear director SHAPXO.
With its tongue firmly placed in its lil fluffy nut-packed cheek, this cute Christmas ad for the retail chain celebrates the 40th anniversary of the Wham! festive anthem Last Christmas.
Action superstar Jason Statham takes control of a festive flick in 100% enjoyably reflexive World of Tanks spot.
Coinciding with the release of the posthumous album, The Party Never Ends, and commissioned by Epic Games to mark the artist's first appearance in Fortnite, this glorious promo for Empty Out Your Pockets combines music and video game aesthetics.
A bold and captivating campaign from the agave spirit brand celebrates those who dare to get their artistic juices flowing.
Q&As and behind-the-scenes info on the latest and greatest commercials, shorts and music videos.
For his latest collaboration with grime artist Jme, filmmaker Will Norman swapped the ends for a den; putting his star in the middle of a model railway, housed in a shed in Essex.
A man has a disturbing encounter with a fly in the BLINKINK director's insane new music video. shots sat down with him to find out how the invasive insect came to be.
Exploring the complex, fast evolving and philosophically tricky interface between humans and technology these days, Chris Boyle reveals the process of developing Private Island's groundbreaking, mixed media and mixed reality film Meme, myself and AI.
To celebrate and promote Treatments, the latest addition to the shots stable of products, we commissioned a special film which is launching today. Here, the team behind it discuss its concept, creation and the challenges they faced while making it.
Continuing his series of "how the f*ck did he do that?" animations for the World Wide Fund for Nature, NOMINT director/co-founder Yannis Konstantinidis's latest presents the urgent environmental message of marine heatwaves through stop-motion, thermal cameras, and a whole lotta patience...
Dugdale will work across all of Absolute’s departments, including Sound, Edit, CG, VFX and Colour, in addition to developing the production team in a period of growth for the business.
The new hire comes at a time of strong momentum for the indie agency.
Pioneering directors and creative studio, Studio Birthplace, has signed to Creators Inc for global representation.
Ready your entires! With the awards now open, we reveal the 2025 head judges for The Americas.
Independent global production company Joinery has signed director Simon Willow for commercial and music video representation in the US.
Visionary film, TV and commercial director Malakai has signed with Superlative for spot and branding work.
Dugdale will work across all of Absolute’s departments, including Sound, Edit, CG, VFX and Colour, in addition to developing the production team in a period of growth for the business.
The new hire comes at a time of strong momentum for the indie agency.
Pioneering directors and creative studio, Studio Birthplace, has signed to Creators Inc for global representation.
Ready your entires! With the awards now open, we reveal the 2025 head judges for The Americas.
Independent global production company Joinery has signed director Simon Willow for commercial and music video representation in the US.
Visionary film, TV and commercial director Malakai has signed with Superlative for spot and branding work.
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Request a demoGrowing up at the epicentre of 'mall rat' culture gave Erica Roberts a masterclass in consumerism. A brief flirtation with journalism aside, she embraced advertising, rising to become the Chief Creative Officer of BBH USA, working on campaigns for brands including Samsung, Jif and PayPal. Here, she discusses shared ambitions, the impact of AI on imagination, and turning obstacles into opportunities.
For our latest interview of shots Unsigned talent we talk with Double Solitaire, the creative partnership of Tony Blahd and Lydia Fine. Here, they talk about their documentary The Cactus of Klaus featuring the artists Klaus Rinke, living in a church for a month, various creative roles they have had, and looking out for Cactus spines...
Merman director MJ Delaney can count the Clintons, Spice Girls, Ted Lasso, and the new Christmas M&S ad among her oeuvre, but did you know she had slightly more canine ambitions as a child? Here, she talks to shots about the Welsh breakthroughs, words of wisdom, and perspective-altering baubles that have shaped her career.
From Lionel Goldstein to Sonic Youth to skateboard art, SLASH, Armoury and CZAR director Floris Kingma, aka Blackmetaldeath, gives us a tour of the creative minds that have inspired his filmmaking career so far.
Armoury director Jeroen Annokkee loves the simplicity of a recent Hornbach spot, regrets the time he spends reading the news, and can't bring himself to answer one particular question, as he reveals what's on his radar.
We hear from Golden LA director Paul Minor about music video passion projects, unique photobook inspirations and trying on Mr. T's gold chains.
DLMDD co-founder Sascha Darroch-Davies cocks his ear to the tunes soundtracking this year's holiday ads and shares his occasionally acerbic audio analysis.
Monthly round-ups, technique focusses and entertaining showreels, curated by the shots team.
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