The OPC director's new film for Canadian Blood Services sees a donor embraced by the masses.
A harrowing film from the global human rights organisation uses a powerful metaphor for the danger journalists and their families face by speaking the truth.
Smuggler director Fenn O'Meally’s touching and authentic film champions the power of human connection in combatting youth loneliness.
Transforming its logo into a rotating series of passion words, Wieden + Kennedy Portland's new spot for the brand shows its impact in all outdoor pursuits.
This stark, emotionally charged, AI-produced film shows parents from across the UK answering a question many are avoiding: what does it actually mean to be a good man?
The emotional reading of a final note leads to understanding in this powerful and brilliantly produced spot from Far & Away co-founders Ben Consmueller and Ilia Lipsman.
Launched this week on its 205th birthday, the Guardian enlists the great British icon Kathy Burke as it reframes its classic Points of View ad.
Timothy Chalamet, Bad Bunny and a sticker-book's worth of footballing legends, past and present, join forces to create an entertainingly tall tale of 3-on-3.
The OPC director's new film for Canadian Blood Services sees a donor embraced by the masses.
A harrowing film from the global human rights organisation uses a powerful metaphor for the danger journalists and their families face by speaking the truth.
Smuggler director Fenn O'Meally’s touching and authentic film champions the power of human connection in combatting youth loneliness.
Transforming its logo into a rotating series of passion words, Wieden + Kennedy Portland's new spot for the brand shows its impact in all outdoor pursuits.
This stark, emotionally charged, AI-produced film shows parents from across the UK answering a question many are avoiding: what does it actually mean to be a good man?
The emotional reading of a final note leads to understanding in this powerful and brilliantly produced spot from Far & Away co-founders Ben Consmueller and Ilia Lipsman.
Launched this week on its 205th birthday, the Guardian enlists the great British icon Kathy Burke as it reframes its classic Points of View ad.
Timothy Chalamet, Bad Bunny and a sticker-book's worth of footballing legends, past and present, join forces to create an entertainingly tall tale of 3-on-3.
Q&As and behind-the-scenes info on the latest and greatest commercials, shorts and music videos.
BBH London ECD Felipe Guimaraes and MJZ director Nick Ball describe the meticulous processes involved in creating Tesco's new hero Plumbert, a character that’s basically a sack of fruit and veg minus the sack.
Entrusted with Airwallex's first global campaign, Uncommon London created a beautiful, black and white campaign that celebrates the inventive nature of the human spirit. Creative and director Sam Walker talks us through the process, from the spark of an idea, to the completed film.
With the deadline for Shootout 2026 looming, filmmakers from Drool, new-land, Mr+Positive, Snapper Films, and VCCP discuss the terror, joy and creative freedom that comes with creating films under uniquely unforgiving restrictions.
As Channel 4’s in-house agency unveils its new identity, Miketta Lane and David Wigglesworth chat to Jamie Madge about collaborative authorship, creative chaos, and resisting polished uniformity.
Arriving in Mexico for a commercial shoot, director Rachel McDonald was disturbed by events unfolding in the US and, finding her feelings aligned with the ad’s choreographer, embarked on an ambitious dance film.
Sparks signs the directing duo Norman Bates for commercial representation in Canada.
Peter Martin are two people, Peter and Martin. 50% Australian, 50% American, 100% crab meat.
The move marks an exciting new chapter for the London-based studio, as they partner with Grammy-nominated agent Alexa Haywood and her highly respected team.
Belgian production company De Machine is expanding its activities into the Netherlands, marking the next step in its international growth.
Canadian production company Revolver Films announce the signing of the director for commercial representation.
Sparks signs the directing duo Norman Bates for commercial representation in Canada.
Peter Martin are two people, Peter and Martin. 50% Australian, 50% American, 100% crab meat.
The move marks an exciting new chapter for the London-based studio, as they partner with Grammy-nominated agent Alexa Haywood and her highly respected team.
Belgian production company De Machine is expanding its activities into the Netherlands, marking the next step in its international growth.
Canadian production company Revolver Films announce the signing of the director for commercial representation.
In this months shots Unsigned interview, we speak with French directing duo Seth Ickerman about their body of work and recent film Speed or Perish. Here they go in depth about their remarkable creative process, their passion for animation and AI, and the trials and tribulations of working on VFX laden productions.
Best known for wrangling flames for the BBC and experimenting with ice, smoke and water for WWF, director and co-founder of Nomint, Yannis Konstantinidis, has mastered the art of elemental craft. Kicking off this month's Play Focus, he talks to Amy Hey about risk-taking, pyrotechnics and why difficult ideas deliver the greatest impact.
Currently associate artist at the Tracey Emin Foundation, Ted Rogers – choreographer/dancer/painter and all-round Renaissance polymath, who’s work includes promos and ads for brands such as Gucci, Very and Future Islands – is also a fine storyteller. Here they share with Carol Cooper their candid, moving tales of movement.
Remco Marinus, ECD at Havas Lemz Amsterdam, on Dutch craftsmanship for international music stars, "beautiful but uncomfortable" campaigns, and preparing for a crisis.
Ogilvy Spain Executive Creative Directors Javier Senovilla and Juan Pedro Moreno, guide us through some Spanish campaigns looking to secure a win at this years Cannes Lions.
Fabricio Soares, Senior Copywriter at Wieden+Kennedy Sao Paulo, selects renamed cities, sun-soaked bar stools and triangular football haircuts that he believes could lure some lions.
We’re facing an advertising paradox; short video dominates content more than ever, but commercial advertising is haunted by the skip button. But, says Russell Owen, Founder of commercial and feature film production company Kindred Pictures, all is not lost.
Monthly round-ups, technique focusses and entertaining showreels, curated by the shots team.
Our monthly digital magazine, bringing you an indispensable look at specific territories, techniques and themes within the advertising industry.
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