the Work
The best new commercials, music videos and short films,
curated by the shots editorial team.
Oatly'scakeandcustardconundrum
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Fondation Abbé Pierre's story of hardship and hope
Fred & Farid’s stirring and cinematic short film for the French homelessness non-profit portrays the heartbreaking impact of poor housing through the eyes of a young boy.
Toyota's muddy motorpool
A series of vehicles find themselves In A Pickle in Saatchi & Saatchi Sydney and Tim Bullock's funny spot for the HiLux.
Nike reflects on Rafa's retirement
One of the greatest players ever to grace the court, Rafa Nadal has retired and, here, Nike reflects on a career like no other.
Strictly come speaking
Language learning app Rosetta Stone promotes its immersive service with a trilogy of fun spots about loopy linguists.
Vicki Bernadet Foundation’s disturbing home truths
The youth sexual abuse prevention foundation's subtly sinister campaign depicts how child abusers are often within the victim’s family circle.
The Salvation Army shines a light on food insecurity
The Christian charity launches a stark monochrome campaign portraying the difficult decisions people living in poverty are forced to make, especially at Christmas time.
Coinbase caters for all
A new campaign for the crypto currency exchange platform attempts to show that using crypto can be an everyday experience in a trio of spots from Ivan Zacharias.
Simon & Paul's shocking swimming lesson
Created to coincide with Unicef’s World Children's Day, director Oliver Bernotat starkly show the perils facing refugees.
Kill Screen Music’s sea beasts and synthy beats
The Danish rock band drops a VFX-infused, 80s sci-fi inspired promo for their new track Stay Forever, helmed by frontman and REVERSE director Johan Stahl.
Sprout births rapper Briggs’ new track
The Australian indigenous rapper undergoes a strange germination while launching the music tech brand’s new 'Homegrown Sound' platform, along with his own single, Munarra.
Oceana’s drastic plastic warning
The global marine conservation NGO releases a surreal AI-generated campaign revealing an alarming dystopia – a world choked by microplastics.
Posten reveals the rise and fall of Rudolf
The impact of celebrity status on the red-nosed reindeer is exposed in a shocking mockumentary directed by Kasper Häggström for the Norwegian postal service.
Loewe’s marionette magic
Joseph Wallace helms a whimsical, single-take spot inspired by the Spanish luxury fashion house’s collaboration with Kyoto-based ceramic studio Suna Fujita.
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McDonald's makes light work of Christmas
Nicolai Fuglsig directs a joyful trip down an illuminated street in this festive spot from Leo Burnett.
iPlayer explores the whyever
Pitching its shows as the ultimate hangover cure or argument ender, the BBC's streaming service solves all in these fun, short spots from SMUGGLER's Freddy Mandy.
A few of our favourite short films from the past few weeks.
Stefan Hunt and Vanessa Marian give the boys a chance to dance
The husband and wife filmmaking duo's expressive short, soundtracked by The Avalanches and shot through Exit Films, is a cheeky yet poetic exploration of masculinity.
Andrew Laurich makes camping bearable
The director's hilarious short, A Bear In The Woods, sees a couple's romantic trip ruined by a grizzly encounter.
Comedic short asks a question you might not want to answer
A short film recently released after being on the festival circuit features a young couple and a seemingly innocuous question about pornography that opens a metaphorical can of worms.
Romain's focussed nano-film
Psychomotor Agitation is the focus for this very short film that suggest there might be more to 'restless leg syndrome' than we first imagined.
Will Webb's Personal Effects
Recently off its festival run, Will Webb's quietly emotive short is the story of a sister coming to terms with the death of her brother while searching for meaning in his last request. Inspired by the death of his own brother, Webb discusses the challenges he faced making the film, and the power of using - and not using - music.
A short film with a literal message
A funny new short film from directing duo LAMAR+NIK takes texting seriously.
Adobe's marketing makeover with Benny Blanco
The music producer and culinary author revamps his favourite taco restaurant’s visual identity with the software company’s Adobe Express design tool.
Apple Pay's thrifting thrills
Nick Ball’s comedic campaign for the tech brand's payment platform sees an antique plate enthusiast snapping up a rare find for her gaudy collection.
shots gets the filmic treatment
To celebrate and promote Treatments, the latest addition to the shots stable of products, we commissioned a special film which is launching today. Here, the team behind it discuss its concept, creation and the challenges they faced while making it.
Inside Kristallnacht imortalises Holocaust history
A pioneering mixed reality experience captures the memories of Holocaust survivors to educate future generations about the horrors they lived through.
PETA wishes a merry Christmas to all
A young girl’s friendship with a cow comes to a heartbreaking end in the animal welfare organisation’s thought-provoking holiday campaign.
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