the Work
The best new commercials, music videos and short films,
curated by the shots editorial team.
W+KfightsTheMyth
Football and motherhood? PUMA says Do Both
Following the captain of Iceland’s national football team, Sara Björk Gunnarsdóttir, as she navigates pregnancy whilst still training, COPA90's 12-minute documentary gives an intimate insight into the challenges of preparing for childbirth while maintaining a career as a professional athlete.
Visit Iceland’s horse-powered holiday service
The tourist board’s hilarious new campaign launches an equine email vacation responder.
JP Morgan's lobby cashcophony
Financial mumbo jumbo makes for an overwhelming racket in Nick Ball's cheeky spot for the investment bank.
Forever 21’s la la land
A Little LA In All of Us is a campaign dedicated to the fashion brand's home city roots.
It’s a cola magic
Music platform Coke Studio announces its expansion with a new film featuring global up-and-coming artists.
Direct Line’s cosmic crash report
Pep Bosch directs an amusing spot for the insurance brand that imagines a deep-space scenario where colliding planets can claim against damage.
Making a house a home
OBOS, the Norwegian housing developer celebrates the generational history of home-making in its new spot.
Magnum revamps classic Kylie
The luxury ice-cream brand launches a mouth-wateringly colourful video of Minogue’s famous earworm, Can’t Get You Out of My Head, remixed by DJ Peggy Gou.
Blu Samu feels the heat
The Belgian singer experiences an inflagration situation in this strange and captivating new music video for her track Turquoise.
Apple’s analytical auction house
The technology company’s new spot brings to life an imagined version of a data selling reality.
Three Mobile's leapin' lizard
A gnarly bearded dragon takes a roomba for a roam in Boys + Girls' entertaining film.
Intermarché's pain of parenting
Romance's trio of spots present a scene that is all too familiar to those with newborns, as an exhausted couple have an emotional response to unavailable baguettes.
Just like riding a bike
The new spot for Lyft encourages everyone to get involved in their bike-share system, concluding that every person, is indeed a bike person.
Stay up-to-date with the latest news, insight and inspiration for the global creative community.
Fast food just got faster
McDonald’s releases a time-bending spot that zips along at a zesty pace.
SoGood General Store’s sacred journey
The eco-friendly homewares and beauty brand launches a fun yoga spoof that supports the Freelancers Union.
A few of our favourite short films from the past few weeks.
When every word counts
Serviceplan Middle East helms a delightful film that follows a young boy who befriends a curmudgeonly librarian.
Jason Bock's leisurely short
In an extended promo for LEISURE singles Take You Higher and Mesmerised, Bock's film takes viewers on a location-hopping trip.
Behind the Masque of lockdown domestic violence
Marko Roth's intimate and impressive short Masque - 19 snapshots a survivor as she attempts to escape her situation.
Porsche celebrates the legend of Pedro Rodríguez
This fast-paced, mixed media spot celebrates Mexican Grand Prix racing driver Pedro Rodríguez.
Work anxiety just got a whole lot worse
This bizarre short film plays with office expectations and cubicle horror.
Stella Artois' stripped back new spot
Through Mother, the beer brand launches its new Unfiltered pint in a commercial that celebrates a more ‘naked’ way of life.
LinkedIn wants you to pull up a chair
The online network's new brand campaign sees tables full of opportunities spring up for a youngster contemplating her role in life.
Championing female sporting power
BBC Creative's new film is an inspirational celebration of women in sport.
Did somebody say... Katy Perry?
The pop superstar presents a playfully costumed, dollhouse version of herself in Dave Meyers eye-poppingly produced blockbuster spot for Just Eat.
Green Flag's under starter's orders
The race is on to see who gets the Green Flag seal of approval in this new campaign for the car rescue service.
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