The Work
The best new commercials, music videos and short films,
curated by the shots editorial team.
Jack Brown plays with dolls for Ami Paris
Set inside a children’s dollhouse, the director’s trio of stop motion films for the fashion brand celebrate the intimacy of family life.
Telia's half-pint hacker
A child desperately tries to sneak access to his parents' devices in this sweet-natured and cheeky film from Some Films' Titas Sūdžius.
UNICEF’s hot house teaching
This experiential campaign for the UN children’s charity turns a classroom into a greenhouse to highlight how climate change is disrupting education.
Save the Children’s crucial dispatch
The charity’s powerful ad reminds us that millions of children around the world need something far more critical delivered than festive gifts.
Smartbox is for life, not just for Christmas
A playful and deadpan trio of spots warns audiences that the side effects of a Smartbox gift experience can last long after the holiday season.
Columbia’s CEO offers up his company for a flat fee
The sportswear brand issues a challenge to all Flat Earthers in this cheeky spot from adam&eveDDB.
The UPS Store captchas the spirit of giving
Gia Coppola’s sweet film for the parcel delivery service playfully celebrates the thought and personal touch involved in sending a real present.
Apple's educational anthem
Apple has launched a new short film to coincide with International Day of Persons with Disabilities that showcases how disabled students around the world use Apple products and accessibility features in their daily lives to get the full education experience.
Orange’s omnipresent citrus support
The telecoms brand’s droll spot introduces an all-seeing Orange-y entity that’s always there to reassure customers in moments of need.
Galp keeps love alight this Christmas
Bar Ogilvy's heartwarming spot for the Portuguese multinational energy company shows how the power in our homes helps to keeps memories and traditions alive.
Allegro says it's time for Christmas
Polish online retailer Allegro's new campaign is a story about the most important thing a parent can give their child for Christmas; their time.
Prison Radio Association’s emotional transmission
Through an honest and sensitive human narrative, director Craig Bingham’s touching film highlights how the National Prison Radio helps families feel connected.
Jon Stewart takes us to One Powerful Place
In a smartly scripted film for the New England Center for Children, created by Colossus, the former Daily Show presenter takes us through the institution’s evolution and the people who drive its mission.
Stay up-to-date with the latest news, insight and inspiration for the global creative community.
NZ Transport Agency's latest doesn't add up
A young man miscalculates the risks of drink driving in FCB's playful yet impactful campaign from the New Zealand government agency.
Cumberbatch's office eccentricity
This new short film starring Benedict Cumberbatch as a slightly unusual therapist takes the long - but entertaining - way around to promoting the new World of Tanks holiday event.
A few of our favourite short films from the past few weeks.
Backmask; the sound of short film success
After individual successes in the advertising arena, and critical praise working together in the comic book industry, the creative partnership of Chris Baker and Matt Fitch joined forces with producer Charlie Woodall to take on the film world. Now, as their award-winning short Backmask premieres on shots, they explain why features are next on their to-do list.
David Gray sticks the knife to treatments
In a witty deconstruction of the commercial production process, the Supply&Demand director has a surgeon give the concept a cutting explanation.
J Marlow cuts a long backstory short
In the director’s hilarious sketch based on relatable British observations, a market stall holder relays the history of local legend Dicky Peg Dave.
Stefan Hunt and Vanessa Marian give the boys a chance to dance
The husband and wife filmmaking duo's expressive short, soundtracked by The Avalanches and shot through Exit Films, is a cheeky yet poetic exploration of masculinity.
Andrew Laurich makes camping bearable
The director's hilarious short, A Bear In The Woods, sees a couple's romantic trip ruined by a grizzly encounter.
Pick ‘n Pay’s Christmas wish list
A couple hopes for a full house this holiday season in Pete Pohorsky’s comedic and tropical Xmas spot for the South African grocery retail chain.
Deutsche Telekom and the Stranger Things cast OD on VHS
Created by adam&eveDDB London and Berlin to promote the brand's MagentaTV service, Everything In One Place shows Hawkins' schoolboy heroes construct a machine to teach them the art of (80s) fighting.
Brunello Cucinelli’s picture-perfect Christmas
Impeccably dressed characters meet for a magical evening of cinema in Michael Gracey’s sumptuously styled seasonal spot for the fashion house.
McDonald’s Taiwan's dreamy brekkie
Fei Yu-Ching’s Goodnight Song is given a foody makeover in Ogilvy Taiwan's sweetly surreal spot.
McDonald's goes for gold
The fast-food chain marks 30 years in South Africa with a whimsical campaign reimagining its iconic Golden Arches.