Jamie Madge
Co-Editor
jmadge@extremereach.com@mrmadge
Jamie Madge co-edits shots with Danny Edwards. He conducts written and filmed interviews with some of the world’s top creatives, directors and producers and bloody loves it.
Mozilla's freaky statement
Created as a manifesto surrounding the technology company’s annual report, this deliberately chilling campaign from anonymous collective Basement Freaks asks us to question who controls our digital future.
ALS sufferers give pain the finger
Genuine people living with the condition, also known as Lou Gehrig's disease, show impactful defiance in Fred & Farid Paris’ powerful campaign for ARSLA.
The Nordic Leisure Travel Group tackles hometime denial
A series of holidaymakers are reluctant to leave paradise in this entertainingly silly set of spots from Bacon director Øyvind Holtmon.
Samsung's golden Olympics
Le Pub and Stink's Eliot Rausch's uplifting campaign for the Milano-Cortina Olympic and Paralympic Games 2026 shows how teamwork gets the job done.
Andy Samberg makes a meal out of Neil Diamond
For Hellmann’s Super Bowl presence, the Lonely Islander takes on the persona of Meal Diamond and bangs out his biggest hit, Sweet Sandwich Time, in a spot from VML and Tom Kuntz.
John Krasinski bonds with his new Hyundai
The likeable actor takes John Hoogenakker for an action-movie-esque spin in this fun film from INNOCEAN USA and Sebastian Strasser.
Harry Styles' hotel scuffle
Aube Perrie directs the star in a choreographed clash of dance and dust-ups.
NOMINT's trailer for the BBC's Winter Olympics coverage is fire
Director Yannis Konstantinidis cements his reputation of master of the elements in this explosive film that combines stop-motion and combustion.
Mykyta Bereg: A Few Of My Favourite Things
Church Edit’s Mykyta Bereg reveals the motorcycle, Moccamaster, and Massive Attack that keep his creativity moving.
The City of Helsinki wants Pammie to Finnish what she started
In a humorous film from agency United Imaginations, actor Janne Hyytiäinen and pals invite Pamela Anderson back to her motherland.
Nobody Cares about Andrew Laurich's new Waitoa Chicken spot
The comedy director adds a splash of the surreal to a conversation about animal origins.
Juan Piczman flips the logic for Propeg
The Brazilian advertising agency celebrates its 60th birthday by selling itself surreally in this trio of comedic spots.
Jamie Madge co-edits shots with Danny Edwards. He conducts written and filmed interviews with some of the world’s top creatives, directors and producers, as well as producing extended features on regions, techniques and trends within the advertising community.
He also oversees the compilation of shots' ground-breaking Unsigned, focussing on global unsigned directorial talent, and curates the regular shots Unsigned screening nights that have travelled the globe.
Alongside that, Jamie has presented panels and screening on branded content as part of the D&AD, Raindance, El Ojo and Rushes Soho Shorts festivals, and recently chaired a discussion with Martin Campbell at the Cannes International Festival Of Creativity, so basically met James Bond or something. He has also sat as a judge on many advertising and film awards, including Radar Music Video, the UK MVAs and Reed Short Film. And the shots Awards, natch.
Jamie loves musicals, loves comic books and loves Marmite. He has a lot of love. He also thinks that if you don't like the film Back To The Future, it's difficult to believe you like anything.
Interviews; Profiles; A Few Of My Favourite Things