Buick wants you to See Her Greatness
Highlighting the achievements of female athletes, the stripped-back campaign draws attention to the achievements you haven't seen.
ESPN raids the archive for IWD
To announce ESPN’s new slate of original programming for Fifty/50, an initiative commemorating the 50th anniversary of the passing of Title IX, Arts & Letters Creative Co. have hit the vaults to splice footage political action with sportswomen showcasing their talents.
Why do so many brands still misunderstand women’s lives?
International Women's Day has been celebrated for more than a century but, says Jackie Stevenson, CEO and Founder of The Brooklyn Brothers London, brands still have more to do to show they understand what women both want and need.
DDB highlights its remarkable
In an extension to the clever Highlight the Remarkable campaign, Stabilo Boss and DDB Germany throw the spotlight (or, rather, marker pen) on agency legend Phyllis Robinson.
Eva Lazarus spits maternal truths for Elvie
In a dynamic spot for the femtech brand, multi-genre artist (and breastfeeding mother) Lazarus and agency Mother co-write lyrics that reframe the cultural conversation around women’s bodies.