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Director Reynald Gresset joins Stink France
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Gresset now joins Stink France to be reunited with a production team with whom he has already created some of his most memorable work.
Stink France announces the signing of acclaimed director, Reynald Gresset, a director who hardly needs an introduction.
Having attracted an impressive roster of global brands including IKEA, McDonald’s, Google, Samsung, Orange, Universal, Genesis, Heineken and Leroy Merlin, he has built a body of work that seamlessly balances cinematic ambition with commercial success.
Gresset creates immersive films that transform ambitious ideas into unforgettable stories. Whether depicting a beach house drifting into the open sea or capturing the subtleties of everyday life, his work is defined by a sense of wonder.
What sets Gresset apart is his ability to ground the extraordinary in experiences that feel universally relatable. His films invite audiences into rich worlds with people at their core. The result is work that resonates emotionally while communicating a brand’s message with clarity and impact.
Gresset’s films have been recognised by the industry’s most prestigious award shows, earning honours at Cannes Lions, D&AD, Clio Awards, Epica Awards, New York Festivals and the Grand Prix Stratégies.
His Life’s Adventure for Leroy Merlin earned a Silver Cannes Lion alongside recognition from the Clio Awards, Epica and Kinsale Sharks, exemplifying his talent for combining imaginative storytelling with genuine emotional impact.
He now joins Stink France to be reunited with a production team with whom he has already created some of his most memorable work.
“Stink has always been a great company I've enjoyed working with. Producing alongside Daniel, Jérôme and Morgane is very promising and I'm excited to deliver great stories together” said Gresset.
“It's a pleasure to have Reynald back amongst our talent in France. We've produced some great campaigns together in the past, and also shared some special experiences. It was time to pick up where we left off in this collaboration. Reynald’s work is an interesting proposition in an AI-driven world that brings emotional connection to the fore.” adds Jerome Denis, Managing Director, Stink France.
