Exit signs director Campbell Hooper
Hooper’s most recent work for Jessica McCormack includes two films and a series of photographs with the brand’s first brand ambassador and collaborator, Zoe Kravitz.
Director Campbell Hooper, is the newest addition to EXIT’s roster.
Hooper’s most recent work for the London luxury jewellery brand, Jessica McCormack (the brand whose celebrity clientele includes Rihanna, Rosie Huntington-Whitely and Emma Watson) includes two films and a series of photographs with the brand’s first brand ambassador and collaborator, Zoe Kravitz.
Being given an entrée to the demanding world of fashion is a grand statement of ability. For Hooper, it’s also a testament to his vast range as well as his finesse. Hooper’s creative output encompasses film, design, illustration and photography and he has crafted a reputation for work that touches hearts with its humanity using his instincts and insights as well as the striking visual imagery he creates from an education in graphic design and a grounding in music videos.
Hooper’s characteristic humility shows in his response to how he came to work with an internationally famous fashion brand and a Hollywood superstar with a royal pedigree in the world of music. “Other than Please Show Diamonds, it was a completely open brief. We decided on the spine of the film being Zoe reciting place names to create a kind of poetry. It's so simple but her voice is so great it carries. One film features the street names between Jessica McCormack’s two showrooms and the other are the pubs - The Harp, The Seven Stars, The Rising Sun, The Orange. (Everyone thinks it's tarot cards :)
Campbell Hooper added: "I've always really admired Exit. Obviously, that's in the calibre of the senior directors that came before me, but also they seemed to possess a certain humility and sincerity, things that now, for me, come at the top of the list."