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Fresh Film signs Nico Ramirez
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Fresh Film deepens beauty credentials with the signing of director Nico Ramirez.
Fresh Film has welcomed director Nico Ramirez to its roster, further strengthening its accomplished beauty offering.
Ramirez works at the intersection of beauty, fashion and luxury, recognised for his considered, craft-led approach to filmmaking that moves fluidly between stills and motion. His work is defined by clean compositions, considered lighting and natural performances, balanced with a polish that never loses its humanity. It's a sensibility that has made him a natural partner for beauty and personal-care brands seeking work that is elevated without feeling out of reach.
Ramirez is also proficient across post-production, bringing an end-to-end understanding of the filmmaking process that enables him to bring a consistent creative vision from development through to final delivery, a quality that translates directly into the kind of seamless, high-quality output that Fresh Film's beauty and personal-care clients demand.
His beauty credentials include campaigns for NARS and MAC Cosmetics, alongside luxury and lifestyle projects for Tiffany & Co., Ralph Lauren and Four Seasons ranging from intimate tabletop product work to more expansive narrative storytelling.
The signing reflects Fresh Film's continued strength in beauty and personal-care, with their production infrastructure spanning London, New York, Prague and Asia enabling the company to service international beauty campaigns at scale, from single-market brand films through to multi-territory global supershots, with the creative consistency and craft that the category demands.
Kim Griffin, CEO and EP of Fresh Film, commented, "Nico has a rare combination of skills, he shoots beauty with a quiet intelligence that feels alive and modern, and his fluency in post means he owns the whole creative journey from first frame to final delivery. He brings that same thoughtfulness to the people around him too. We're genuinely thrilled to have him join our Fresh Family."
