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Poster welcomes Alba Ricart to the roster
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Poster continues to expand its team of directors with the addition of Alba Ricart, a fashion filmmaker and photographer, to its roster.
Following its recent arrival in Madrid, international production company Poster continues to expand its team of directors with the addition of Alba Ricart, a fashion filmmaker and photographer, to its roster.
Based in Barcelona, Ricart has built a solid career collaborating with major brands such as Gucci Beauty, Hugo Boss, Netflix, Tous, and Massimo Dutti.
Her passion for imagery began at the age of 12, when she discovered photography using her father’s camera. Since then, she has developed a unique style characterised by a special attention to light, composition, and colour, elements that stand out in all of her work. “The greatest extravagance is naturalness,” says Ricart, a principle she applies to each of her projects. In recent years, she has brought her artistic vision to a variety of projects that have been featured in magazines such as Número Berlín, GQ Portugal, Glamour, Vein, and Fucking Young.
Alba Ricart joins Poster, bringing her talent and creativity to a production company that has established itself as a leader in the audiovisual industry over the past 15 years. Founded by Mariano Echarri and Plástico, Poster continues its international expansion with the announcement of a collaboration in Spain with Lee Films, opening its fourth office worldwide, adding Madrid to its locations in Buenos Aires, New York, and Mexico City.
Since its founding, Poster has been dedicated to developing, producing, and directing a wide range of content, including commercials, films, series, short films, music videos, fashion films, as well as vinyl and book editions. This diversity and focus on creativity have made it a key player in the global audiovisual and cultural scene.
“Alba has a modern and fresh style with great visual strength and a strong focus on art direction, which we believe fits perfectly with the production company's style,” said Irene Núñez Palma, Executive Producer of Poster Spain, highlighting the importance of this new collaboration for the company’s upcoming projects.
With a fresh perspective and a constant drive for new challenges, Alba Ricart joins Poster to continue exploring new aesthetic languages: “I am so happy to be part of the Poster family and their arrival in Madrid. I wish to do great work, and that we work together, hand in hand, to approach each project with high aspirations.”
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