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Slash signs director Bethan Seller
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Bethan Seller signs with Slash for commercial representation in the US.
Slash has signed director Bethan Seller for commercial representation in the US.
Known for her vibrant, stylised art direction and visual humour, Seller crafts entertaining and authentic performances while building distinctive, ownable worlds for brands.
Her commercial portfolio includes campaigns for DoorDash, Meta, Johnson & Johnson, P&G, LEGO, and Fidelity, each reflecting her ability to blend humour, heart, and striking visuals.
Beyond advertising, Seller has directed projects for Comedy Central’s Flaps, a female-led sketch show, BBC Three’s Peck Eds, and Sky TV’s Past Caring, all centred around women navigating the absurdities of modern life through Seller’s playful, highly stylised lens.
“There are so many great creative projects coming out of the US that align with my sensibilities,” says Seller. “After meeting Tanya and the brilliant team she surrounds herself with, it was a no-brainer that Slash would be the production company to join for my American maiden voyage. I'm stoked! Here I come!”
Tanya Cohen, managing director at Slash, adds: “As a female-owned production company, championing inspiring female filmmakers is important to me. Bethan’s work is brilliant, and she brings such an innovative and playful vision to everything she directs. I’m thrilled to collaborate with her, build new partnerships in the US market, and support her long-form ambitions.”
With this partnership, Slash continues to expand its roster with dynamic, visually distinctive storytellers.
