Orange takes its first steps in 5G
In an adorable campaign promoting the mobile network and Apple's iPhone 12, a little man takes his first steps on the town.
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Credits
powered by
- Agency Publicis Conseil/Paris
- Production Company Division/France
- Director Rudi Rosenberg
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Credits
powered by
- Agency Publicis Conseil/Paris
- Production Company Division/France
- Director Rudi Rosenberg
- Executive Producer Helene Daubert
- DP Peter Riis
- Post Producer Franck-Herve Marc
- Audio Producer Joel Tessonneau
- CEO Agathe Bousquet
- Executive Creative Director Marco Venturelli
- Executive Creative Director Fabrice Delacourt
- Copywriter Kevin Salembier
- Art Director Nicolas Hurez
- Producer Benjamin Auberdiac
- Colorist Emiliano Serantoni
- Audio Mixer Olivier Vehert
- Editor Julie Lena
- Flame Artist Dan Niculescu
Credits
powered by
- Agency Publicis Conseil/Paris
- Production Company Division/France
- Director Rudi Rosenberg
- Executive Producer Helene Daubert
- DP Peter Riis
- Post Producer Franck-Herve Marc
- Audio Producer Joel Tessonneau
- CEO Agathe Bousquet
- Executive Creative Director Marco Venturelli
- Executive Creative Director Fabrice Delacourt
- Copywriter Kevin Salembier
- Art Director Nicolas Hurez
- Producer Benjamin Auberdiac
- Colorist Emiliano Serantoni
- Audio Mixer Olivier Vehert
- Editor Julie Lena
- Flame Artist Dan Niculescu
Capturing an infant's First Steps is a test of all parents quick reflexes and swift shutter-trigger-finger.
Matching the speed of his pop's videography skills is the tentative toddler at the heart of Orange and Publicis Conseil's adorable new spot for its 5G service.
The work, a team-up with Apple's iPhone 12, sees the aforementioned rugrat bring joy as he shows off his new swagger strolling through the city to Asha Bhosle’s Udi Baba.
Directed by Rudi Rosenberg, the endearing work tells a relatable yet spectacular tale with panache, giving its delightful mini-star plenty of catwalk space to shine.
