An Apple a day...
Sara Dunlop directs a motivating and lockdown-acknowledging promo for Apple's Fitness+ service and tech.
Credits
powered by- Agency Client Direct
- Production Company The Corner Shop
- Director Sara Dunlop
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Credits
powered by- Agency Client Direct
- Production Company The Corner Shop
- Director Sara Dunlop
- Producer Juale Chavez
- Producer Hannah Murray
- DP Mauro Chiarello
Credits
powered by- Agency Client Direct
- Production Company The Corner Shop
- Director Sara Dunlop
- Producer Juale Chavez
- Producer Hannah Murray
- DP Mauro Chiarello
The past 18 months haven't been particularly conducive to exercise and fitness, what with lockdowns and deadly diseases and the like.
Acknowledging this and creating a fast-flowing and entertaining promo, Apple's Fitness+ service and tech is given (living room limited) space to shine in Welcome To The Club.
Introducing us to exercisers of all shapes and sizes, The Corner Shop's Sara Dunlop mixes truisms and humour, alongside those all-important product demos, to create achievable aspiration.