Eric Stonestreet impersonates Patrick Mahomes for Coor's Light
Good Behavior's Pete Marquis directs Patrick Mahomes and Eric Stonestreet in new Coor's Light campaign by Mischief.
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In Mahomeses, a new campaign from Mischief at No Fixed Address for Coor's Light, the three-time Super Bowl champion Patrick Mahomes once again works around the NFL ban on active players endorsing alcoholic beverages.
This time by switching places with Eric Stonestreet, the two-time Emmy award winning star of Modern Family. Stonestreet impersonates Mahomes, complete with shades and attitude, while the football legend takes a backseat in the director’s chair.
The spot was directed by Pete Marquis and produced by his company Good Behavior, marking the fifth collaboration between the director and the Kansas City Chiefs quarterback for Coors Light and Mischief. Previous campaigns: The Flashlight (2022) promoted a Coors-branded flashlight; The Bear (2023) introduced the "Coors Light Bear"; The Time Capsule (2024) featured a meta-commercial that was buried in the ground until Mahomes retires; and The Patrick Plunge (2025) showcased a cold plunge shaped like Mahomes' head.
“Mahomeses” is accompanied by a limited-edition poster release, including versions signed by Stonestreet and Mahomes, with proceeds benefiting Mahomes’ 15 and the Mahomies Foundation.
Credits
View on- Agency Mischief At No Fixed Address/New York
- Production Company Good Behavior
- Director Pete Marquis
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Credits
View on- Agency Mischief At No Fixed Address/New York
- Production Company Good Behavior
- Director Pete Marquis
- Editing Mackcut
- Co-Founder/CCO Greg Hahn
- Partner/Executive Creative Director Bianca Guimaraes
- Partner/Executive Creative Director Kevin Mulroy
- Creative Director/Copywriter Carl Peterson
- Creative Director/Art Director Eleanor Rask
- Executive Producer Coleman Sweeney
- Producer Lauren Tolbert
- Executive Producer Victoria Guenier
- Producer Adam Lawson
- Producer Bo Clancey
- Production Designer Dan Laurine
- DP Don Burgess
- Editor Erik Laroi
- Executive Producer Gina Pagano
- Senior Post/Finishing Producer Kalisha Allen
- Offline Producer Kayla Robinson
- Colorist Stephen Picano
- Audio Mixer Marc Healy
- Talent Patrick Mahomes
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Credits
powered by- Agency Mischief At No Fixed Address/New York
- Production Company Good Behavior
- Director Pete Marquis
- Editing Mackcut
- Co-Founder/CCO Greg Hahn
- Partner/Executive Creative Director Bianca Guimaraes
- Partner/Executive Creative Director Kevin Mulroy
- Creative Director/Copywriter Carl Peterson
- Creative Director/Art Director Eleanor Rask
- Executive Producer Coleman Sweeney
- Producer Lauren Tolbert
- Executive Producer Victoria Guenier
- Producer Adam Lawson
- Producer Bo Clancey
- Production Designer Dan Laurine
- DP Don Burgess
- Editor Erik Laroi
- Executive Producer Gina Pagano
- Senior Post/Finishing Producer Kalisha Allen
- Offline Producer Kayla Robinson
- Colorist Stephen Picano
- Audio Mixer Marc Healy
- Talent Patrick Mahomes
