Freefall to Oslo with Flytoget
Bacon’s Martin Werner and agency Try take a family on an excessive rollercoaster ride to show the speed of the rail service.
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Credits
powered by
- Agency Try/Oslo
- Production Company Bacon
- Director Martin Werner
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Credits
powered by
- Agency Try/Oslo
- Production Company Bacon
- Director Martin Werner
- Executive Producer Magne Lyngner
- Producer Oystein Dyb
- Production Designer Roland Mylanus
- DP Marcel Zyskind
- VFX Supervisor Ola Jacob Nestande
- Sound Designer Andreas Waag Martinsen
Credits
powered by
- Agency Try/Oslo
- Production Company Bacon
- Director Martin Werner
- Executive Producer Magne Lyngner
- Producer Oystein Dyb
- Production Designer Roland Mylanus
- DP Marcel Zyskind
- VFX Supervisor Ola Jacob Nestande
- Sound Designer Andreas Waag Martinsen
What's your preferred mode of transport? Walking - nice but slow. Driving - adaptable but irritating. Speedboat - fun but impractical. Rollercoaster?
Taking the surreal image of a city-center coaster (well, log flume, but who's counting) and making it real, Martin Werner's 210 KM/H for Flytoget sees a family zoom to their holiday in a method more associated with the end destination.
Produced by Bacon and made with Oslo agency Try, the campaign's ingenious concept is brought to life in a fun, freefalling manner; its actors' wind-swept faces make for engaging protagonists.
