)
)
Director Zac Ella has signed with award-winning production company JOJX for representation in the United States.
Ella is a comedy-driven, craft-obsessed filmmaker, known for his inventive approach and seamless integration of humour and performance across formats, creating worlds that are both realistic and offbeat. His ‘Zack of all trades approach’ and innovative in-camera editing brings a distinctively creative and versatile voice to the JOJX roster.
Ella’s multidisciplinary background informs his style, blending meticulous craft with experimentation. Beginning in graphic design and motion graphics before expanding into post-production, live action, and directing, he has built a reputation for working effortlessly across media, from commercials and music videos to experiential content, often collaborating with high-profile talent to deliver authentic, dynamic performances. Beyond directing, Ella works closely with agencies to develop scripts and shape creative strategy early on.
His work sits firmly in comedy, elevated through stylised production design, precise framing and performance-led absurdity. Cinematic and character-driven, Ella’s attention to detail and understanding of pace mean his work always leaves a lasting impression.
Ella and JOJX have enjoyed a productive creative relationship, collaborating on projects such as the craft-first campaign for Supercell’s latest IP, mo.co. These experiences built a natural rapport and shared understanding of each other’s vision, paving the way for a formal partnership.
Having worked with brands like Verizon, McDonald’s, Nike, TikTok and adidas, Ella has proven his ability to balance performance, comedy, and character-driven work. He has also collaborated with high-profile talents such as David Beckham, Chris Rock and Idris Elba, and has already worked in the US, securing repeat work and maintaining relationships with credible agencies. His work is celebrated for crafting immersive, meticulously designed worlds that feel lived-in while remaining playful and visually inventive.
“I love building funny worlds with funny people,” says Ella. “Worlds that feel recognisable, but just gently heightened into the silly. For me, the best ideas come from collaboration. Trusting the room. Understanding the audience. Shaping performances that feel truthful and grounded, then elevating them through craft in ways that feel unexpected but precise. I’m drawn to work that feels cinematic yet playful, carefully built but never heavy. JOJX feels like a team that shares that sensibility. I’m excited about what we can create together.”
“Zac brings an extraordinary energy to every project,” says Jackson Morton, founder at JOJX. “His ability to work with talent, push creative boundaries, and deliver work that’s conceptually strong and visually precise aligns perfectly with the type of directors we champion at JOJX. We’re thrilled to have him on board.”
Ella’s signing reinforces JOJX’s commitment to supporting directors who combine craft, creativity, and cultural fluency to deliver work that resonates on a global scale.
