Lipton’s colourful cuppa

Directed by Maxi Blanco and produced by Landia and ManVsMachine, the film Good shines in. Good shines out adds a zesty flavour to the marketing of the traditional warm beverage. 

The campaign starts in the tea gardens of Kenya, where a good part of Lipton Yellow Label black tea is grown and focuses on the naturalness of tea, the diverse wildlife around the plantations and the passion and skills of the farmers.

The film then sets off on a frenetic trip showing tea drinkers from all walks of life promoting how Lipton’s tea range can put you in a variety of different moods.