Share

BBC – What Has the BBC Ever Done for Me?

Credits
View on

Unlock full credits and more with a shots membership

Credits
View on
Show full credits
Hide full credits

Explore full credits, grab hi-res stills and more on shots Vault

Credits powered by

If you were watching the World Cup Final last night thinking, 'well, this is pretty dull', then the appearance of comedian Romesh Ranganathan and a vast array of BBC celebrities and programmes might have alleviated that boredom for a few minutes. 

Created by BBC Creative and directed by Dougal Wilson through Blink, the almost-four minute film that is inspired by another BBC campaign from 1986 starring John Cleese [itself inspired by Cleese's "what have the Romans ever done for us?" scene in The Life of Brian] is a star-studded, theatrical celebration of the BBC’s contribution to British life – from the content people love, to the news people trust, to its role and impact across the UK. 

The film takes us on a journey through the breadth of the BBC’s extensive offering, weaving together drama, comedy, entertainment, sport, children’s content, radio and news, all with the help of 90 stars, many of whose careers have been championed by the BBC, including Claudia Winkleman, Greg James, Trevor Nelson, Sara Cox, Anita Rani, Chris McCausland and many more. 

On his light-hearted, nostalgic tour of the corporation, which begins in EastEnders' famous Queen Vic pub and ends with an appearance on Strictly Come Dancing, Ranganathan is reminded of the many ways in which the BBC has contributed to everyday life. The seamless journey through the BBC’s universe celebrates the moments, memories and shared experiences the broadcaster has created over generations. Just as the film moves from one much-loved programme, character and service to the next, it reflects the BBC’s ongoing role in bringing people together through the stories, entertainment and experiences it continues to deliver every day.  

“This campaign is a timely reminder of the value the BBC creates every day," said Justin Bairamian, Director of BBC Creative. "Forty years after the question was first posed, we're returning to it through a new generation of stars and programmes. The film is a creative tribute to the answer, which lies in the millions of moments that inform, educate and entertain audiences across the UK, and in the value it brings to national life.”

Share