Thomy's necessary evils

There are some things we never knew we needed; heated toilet seats, boiling water taps, air fryers and, now, a sausage-saucing fork. 

Unnecessary? Yes. Brilliant? Quite possibly. 

This new spot for Thomy is a weird and wonderful 75-seconds which you also didn't know you needed. Created by McCann Frankfurt and directed by Floris Kingma through Armoury, it features two men around a campfire; one a peace-loving, Neil-from-The-Young-Ones-esque type, the other his hangry companion chomping on a sausage using his mustard-dispensing fork... a saurk? 

Asking whether the saurk (we're going with it) is necessary, the hangry man says it's "as necessary as taking care of an adorable little puppy you find wandering around lost and all alone". Cut to said puppy, now a massive, intimidating wolf which, it seems, is also rather peckish. 

"There’s an animal trainer for any animal you can imagine," said Kingma. "Snakes, penguins, even tarantulas. And, of course, a wolf expert in Germany. He’s like the Kevin Costner of Wolves. But, here’s the kicker: wolves don’t usually do ‘chill.’ No one asks them to sit quietly or look cute in a bandana. They're all about snarling and prowling menacingly. So, just in case, we had a more manageable wolf-look-a-like dog on standby. Credit to Armoury for keeping both options in play until the shoot. But let’s be real —only a real wolf can pull off a wolf."

"In the first version of the script," Kingma continues, "the hangry guy already had one arm missing. But I wanted some development in the story, so I thought, let’s have his arm get torn off on screen. That would be fun. Then someone said, “Hey, with everything going on in the world, maybe that’s a little too... war-like”. So, instead of toning it down, I went the other way, into absurdity. Kudos to the client for understanding that a wolf eating someone — completely unnecessarily — was the funniest and most 'on-concept' option.