Belle Tire's air apparent
m ss ng p eces directing duo Nick & Charles conduct an anti-heist for the company's Air for All initiative.
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There's not a lot you can say comes for free nowadays, but thankfully air is one of them... most of the time.
Taking umbrage at garage forecourts charging for compressed air, Belle Tire's cheeky new campaign, created by WorkInProgress, aims to give Air for All, repurposing previously fee-based compressors into cost-free versions.
Promoting the scheme is an amusing mockumentary-style spot from m ss ng p eces' Nick & Charles, in which a van full of engineers sets out to serve up a slice or two of air pie.
