BMW’s Neue Klasse, old soul
The German auto brand retro charges its messaging with this slick trip back in time.
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Credits
View on- Agency Jung Von Matt/Hamburg
- Production Company TEMPOMEDIA
- Director Mark Jenkinson
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Credits
View on- Agency Jung Von Matt/Hamburg
- Production Company TEMPOMEDIA
- Director Mark Jenkinson
- Executive Producer Justin Niklas Mundhenke
- Producer Franko Melisch
Explore full credits, grab hi-res stills and more on shots Vault
Credits
powered by- Agency Jung Von Matt/Hamburg
- Production Company TEMPOMEDIA
- Director Mark Jenkinson
- Executive Producer Justin Niklas Mundhenke
- Producer Franko Melisch
Created by Jung von Matt and directed by Mark Jenkinson through Tempomedia, this stylish campaign promotes the BMW iX3, the first vehicle of the Neue Klasse platform.
A dazzling odyssey through the ages, the spot begins with the charm of 50s motoring, hurtles through 70s Europe and ends with a hi-tech ride in the new electric SUV through modern Shanghai.
