Erste Bank’s fatherly advice
A touching spot from the Austrian financial service provider captures the ups and downs of a father-son relationship with an unexpected and heartwarming twist.
Credits
powered by- Agency Jung von Matt/Donau/Vienna
- Production Company Zauberberg Productions
- Director Daniel&Szymon
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Credits
powered by- Agency Jung von Matt/Donau/Vienna
- Production Company Zauberberg Productions
- Director Daniel&Szymon
- Editing Final Cut/London
- Color Company 3/London
- Sound Design Factory Studios/London
- Music KOM (Kay Oskwarek Music Company)
- Executive Creative Director Michael Nagy
- Creative Director Gerd Schulte-Doinghaus
- Creative Director Christopher Eder
- Executive Producer Juliane Ellrich
- Producer Jakob Ruhle
- Production Designer Beck Rainford
- DP Suzie Lavelle
- Editor James Rosen
- Post Ian Hutchinson
- Assistant Post Producer Jim Lerch
- Colorist Jean-Clement Soret
- Audio Producer Olivia Endersby
- Sound Designer James Utting
- Sound Designer Anthony Moore
- Composer Philip Kay
- Music Producer Andy Oskwarek
- Music Producer Philip Kay

Credits
powered by- Agency Jung von Matt/Donau/Vienna
- Production Company Zauberberg Productions
- Director Daniel&Szymon
- Editing Final Cut/London
- Color Company 3/London
- Sound Design Factory Studios/London
- Music KOM (Kay Oskwarek Music Company)
- Executive Creative Director Michael Nagy
- Creative Director Gerd Schulte-Doinghaus
- Creative Director Christopher Eder
- Executive Producer Juliane Ellrich
- Producer Jakob Ruhle
- Production Designer Beck Rainford
- DP Suzie Lavelle
- Editor James Rosen
- Post Ian Hutchinson
- Assistant Post Producer Jim Lerch
- Colorist Jean-Clement Soret
- Audio Producer Olivia Endersby
- Sound Designer James Utting
- Sound Designer Anthony Moore
- Composer Philip Kay
- Music Producer Andy Oskwarek
- Music Producer Philip Kay
This moving spot from Austrian banking company Erste Bank, created by Jung von Matt/Donau and directed by Daniel&Szymon through Zauberberg Productions, traces the bond between a father and son through his entire childhood.
Set within one single room – the young boy’s childhood bedroom - the moving story, titled Believe In Yourself, seamlessly transitions between memorable, heartwarming, sometimes turbulent moments from different eras of their relationship.
The cinematic scenes are voiced by a warm, guiding male voice, which we assume belongs to the father, before the rug is pulled to reveal that the seemingly wise and parental advice is in fact the son addressing his dad.