Boutique production company HB Films has tapped Hero Management, headed by Harrison Elkins, to represent their talented roster of directors on the West Coast.

Home to seasoned directors as well as rising visionaries, HB produces creative content for both traditional and emerging advertising platforms. Some of the world’s most iconic agencies and brands call upon their deep production acumen, as well as their collaborative creative development. Counted among them are Nike, Toyota, ESPN, Snapchat, and the NBA.

Hero Management is a talent representation shop specialising in advertising and branded content. Founded by Harrison Elkins, Hero Management are purveyors of talent for modern production with a presence in nine metropolitan areas including Los Angeles, San Francisco, and Portland. Their mandate is to expose, partner, and give life to creative storytelling by partnering with award-winning companies such as 72andSunny, Apple, Beats by Dre, Nike, Facebook, Lexus, Goodby Silverstein, Toyota, GSD&M, Uber, and Wieden + Kennedy.

Says Harrison Elkins, Founder of Hero Management, “We have been long time admirers of HB Films, as well as the powerful craft and boldness behind their work. Clients and agencies know they are aligned with the best with them, and it's just one of the reasons they have been so successful. We’re honoured to work alongside a company that shares our commitment to a forward-thinking approach to content creation and storytelling.”

HB Films is a boutique production company. They set up shop in 2016, but their collective experience as directors, writers, and producers goes way back, the ‘90s, to be exact. Some of the world’s most iconic agencies and brands call on them, including Nike, Toyota, ESPN, Snapchat, and the NBA. 

Their roster includes both seasoned directors and young visionaries native to emerging platforms who can also write and concept. They believe in championing equity to provide the best creative and experience to clients. Being nice is important. They take pride in their commitment to the magic of collaboration and sharing the joy of their craft.