Riff Raff welcome Sarah O’Kane
O’Kane joins the team as head of development and special projects.
Riff Raff welcome Sarah O’Kane as Head of Development & Special Projects.
Working closely with the company’s directors, O’Kane will play a key role in shaping ideas from their earliest stages. Known for her sharp editorial eye and thoughtful, director-focused approach to development, O’Kane brings a clear vision on backing the right ideas and helping them reach their full potential.
On joining Riff Raff, O’Kane said: “I have been such a huge fan of Riff Raff over the years, so to now get to be part of their next chapter is hugely exciting for me. I can’t wait to work with our amazing directors to create even more industry-defining, brilliantly bonkers and ‘this is too fun to be called work’ kind of work."
Joint Managing Partner Natalie Arnett said “The commercial landscape is changing and it is proving harder to develop emerging talent through traditional routes. Using her vast experience working with agencies, broadcasters and winning business, Sarah will focus on developing creative opportunities for Riff Raff’s Nursery of Evil Roster - Riff Raff’s young and emerging director incubator, which includes promising new signings Leve Kühl and Holly Hunter. As soon as we met Sarah we felt the synergy. Her energy and passion for the craft is palpable. She is ideas driven and brings out of the box creative thinking to winning business. We are excited at what lies ahead and are thrilled to welcome Sarah to the Riff Raff Family.”
Previous to Riff Raff O’Kane worked as a Creative Director and EP at companies such as Channel 4, TCO London and Wavelength.
At Riff Raff, O’Kane will help nurture the company’s exceptional talent while exploring projects across the intersection of music, fashion, advertising and entertainment.