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Slather – The Sun is Not Your Friend

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Being of the gingery hue and alabaster of skin, this certain shots editor knows more than most about the sun's nefarious plan to singe your skin.

For those of you less clued up, thank goodness agency SICKDOGWOLFMAN and brand SLATHER have teamed up to spread the word about the dangers of catching rays.

Directed by Haven’t You Done Well duo Will&Sej, and featuring some of the best practical face-melting this side of the '80s, The Sun is not your friend uses enjoyably silly character creation and an offbeat tone to make a surprisingly serious point.

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