Samsung launch cinematic new spot with Jacob Batalon
The new creative teaser for the Samsung Galaxy Z series tells an original story featuring Spider-Man and Ned Leeds.
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Samsung is premiering the next chapter of its recently announced collaboration with Sony Pictures’ Spider-Man: Brand New Day.
Directed by Emmy-nominated filmmaker, Marvel alum, and acclaimed production designer Kasra Farahani, the new campaign video showcases Spider-Man as he fights crime and puts his phone through the wear and tear of superhero life. In the spot, the Fabricator creates a number of devices for Spider-Man built to stand up to the pace and unpredictability of life behind the mask. The teaser hints at what's to come from Samsung Galaxy’s next chapter while Ned Leeds uses Spidey Tracker to stay on Spider-Man's trail. Spider-Man fans should also keep an eye out for a range of exciting easter eggs hidden throughout the teaser.
The new brand spot, set in Peter Parker’s apartment, tells an original story that blends product innovation with actual clips from Spider-Man: Brand New Day, giving fans a peek into the highly anticipated film before its theatrical release on July 31.
Credits
View on- Agency Client Direct
- Production Company Chromista
- Director Kasra Farahani
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Credits
View on- Agency Client Direct
- Production Company Chromista
- Director Kasra Farahani
- Editing Uppercut
- VFX UPP (Universal Production Partners)/Czech Republic
- Animation Hey Beautiful Jerk
- Color Company 3/New York
- Music The Teenage Diplomat
- Production Services Circle Productions
- Head of Creative Chris Parson
- Creative Director Linsey Parks
- Executive Creative Director Emmeli Osterdahl
- Executive Producer Lorraine Kraus
- Creative Director/Copywriter Cliff Skeete
- Art Director Mehak Agarwal
- Executive Producer Ted Robbins
- Executive Producer Justin Pollock
- Executive Producer David Schiavone
- Head of Production Ian Royston
- Producer Alec Sash
- Production Designer Maya Shimoguchi
- DP Isaac Bauman
- Editor Pieter Viljoen
- Assistant Editor Cristina Headrick
- Producer Jake Jennewein
- Executive Producer Mila Davis
- Senior Post Producer Rachel Cohen
- VFX Supervisor Jan Malir
- Executive Producer Jan Valter
- Animation Director Gina Niespodziani
- Senior Colorist Tom Poole
- Music Supervisor Buzzy Cohen
- Music Producer Quinn Donnell
- Music Supervisor Scarlet Newman-Thomas
- Executive Producer Mike Gill
Explore full credits, grab hi-res stills and more on shots Vault
Credits
powered by- Agency Client Direct
- Production Company Chromista
- Director Kasra Farahani
- Editing Uppercut
- VFX UPP (Universal Production Partners)/Czech Republic
- Animation Hey Beautiful Jerk
- Color Company 3/New York
- Music The Teenage Diplomat
- Production Services Circle Productions
- Head of Creative Chris Parson
- Creative Director Linsey Parks
- Executive Creative Director Emmeli Osterdahl
- Executive Producer Lorraine Kraus
- Creative Director/Copywriter Cliff Skeete
- Art Director Mehak Agarwal
- Executive Producer Ted Robbins
- Executive Producer Justin Pollock
- Executive Producer David Schiavone
- Head of Production Ian Royston
- Producer Alec Sash
- Production Designer Maya Shimoguchi
- DP Isaac Bauman
- Editor Pieter Viljoen
- Assistant Editor Cristina Headrick
- Producer Jake Jennewein
- Executive Producer Mila Davis
- Senior Post Producer Rachel Cohen
- VFX Supervisor Jan Malir
- Executive Producer Jan Valter
- Animation Director Gina Niespodziani
- Senior Colorist Tom Poole
- Music Supervisor Buzzy Cohen
- Music Producer Quinn Donnell
- Music Supervisor Scarlet Newman-Thomas
- Executive Producer Mike Gill
“The most successful partnerships create stories fans genuinely want to experience, with technology integrated in ways that feel natural to the characters and stories they love,” said Keena Grigsby, Chief Marketing Officer and Vice President, Mobile eXperience at Samsung Electronics America.
“This collaboration gave us the opportunity to create an exclusive brand film for fans that brings Galaxy foldables naturally into Spider-Man's world through an original story, showcasing our innovation in a way that feels authentic to the franchise while complementing the excitement of the upcoming film.”
Earlier this summer, Jacob Batalon, as Ned Leeds, helped unveil Spidey Tracker, an interactive fan experience powered by Samsung Galaxy. Now, Batalon is joining #TeamGalaxy as the brand’s newest ambassador.
“The Galaxy Z Fold is a perfect match for Ned and the creation of the Spidey Tracker,” said Batalon. “Getting to use the Fold7 and Galaxy Watch on set was a cool experience, and I’m excited to officially join Team Galaxy as a natural extension beyond the movie.”
