YMCA opens its doors
The Martin Agency’s uplifting campaign captures the youth organisation's mission to build stronger and more connected communities.
)
Credits
View on- Agency The Martin Agency/Richmond
- Production Company Reset
- Director Us
-
-
Unlock full credits and more with a shots membership
Credits
View on- Agency The Martin Agency/Richmond
- Production Company Reset
- Director Us
- Editing Cartel
- Head of Post Production Malini Kartha
- Editor Nate Katz
- VFX House of Parliament VFX
- VFX Supervisor James Mulholland
- VFX Producer Sebastien Le Coz
- VFX Producer Anna Borysewicz
- VFX Producer Kate Matos
- Color Royal Muster
- Executive Color Producer Alexandra Lubrano
- Colorist Mikey Pehanich
- Associate Color Producer Alex Ponce
- Sound Designer Morgan Johnson
- Sound/Music Field Day Sound
- Executive Audio Producer Leslie Carthy
- Audio Mixer Natalie Huizenga
- Executive Audio Producer Katie Overcash
- Music Producer Noah Woodburn
- Production Services Division Film
- Chief Creative Officer Jerry Hoak
- Group Creative Director Alberto Orte
- Creative Director Frederick Nduna
- Senior Copywriter Nick Gonzales
- Senior Designer Nathan James
- Art Director Jerchovia Moxie
- Executive Producer Brett Alexander
- Senior Producer Alex Scheer-Payne
- Production Designer Marketa Korinkova
- Assistant Editor Anchor Mak
- VFX Producer Ashley Goodwin
Explore full credits, grab hi-res stills and more on shots Vault
Credits
powered by- Agency The Martin Agency/Richmond
- Production Company Reset
- Director Us
- Editing Cartel
- Head of Post Production Malini Kartha
- Editor Nate Katz
- VFX House of Parliament VFX
- VFX Supervisor James Mulholland
- VFX Producer Sebastien Le Coz
- VFX Producer Anna Borysewicz
- VFX Producer Kate Matos
- Color Royal Muster
- Executive Color Producer Alexandra Lubrano
- Colorist Mikey Pehanich
- Associate Color Producer Alex Ponce
- Sound Designer Morgan Johnson
- Sound/Music Field Day Sound
- Executive Audio Producer Leslie Carthy
- Audio Mixer Natalie Huizenga
- Executive Audio Producer Katie Overcash
- Music Producer Noah Woodburn
- Production Services Division Film
- Chief Creative Officer Jerry Hoak
- Group Creative Director Alberto Orte
- Creative Director Frederick Nduna
- Senior Copywriter Nick Gonzales
- Senior Designer Nathan James
- Art Director Jerchovia Moxie
- Executive Producer Brett Alexander
- Senior Producer Alex Scheer-Payne
- Production Designer Marketa Korinkova
- Assistant Editor Anchor Mak
- VFX Producer Ashley Goodwin
Marking its 175th anniversary in the USA, youth organisation YMCA (The Y) has launched this joyful spot, titled No Place Like This Place, with the help of The Martin Agency and Reset director Us.
At the heart of the initiative is a YMCA hall, where people from all walks of life come to participate in activities from ballet to basketball, building a sense of belonging and community as sports teams, children, teens and adults weave through the shots.
The film ends with a beautifully crafted one-shot scene where the outdoors is brought inside, highlighting the organisation's reach far beyond the four walls of its local halls.
“No Place Like This Place, captures the essence of the Y with remarkable clarity,” said Alberto Orte, VP and Executive Creative Director at The Martin Agency. “It reflects what makes the Y so singular in American culture; a space where people from every walk of life can come together with a shared sense of purpose. It’s also a place rooted in joy, belonging, and personal growth. That duality between community and individual transformation is exactly what this idea brings to life.”
